The verdict in three sentences
A property management company website redesign in London typically costs £8,000 to £60,000 with a local agency in 2026, against £2,300 to £6,900 on Kolonell's fixed grid, with portal feeds and landlord or tenant logins priced separately in both cases. The biggest risk is search traffic loss on a site that often carries hundreds of expired listing URLs, followed by compliance pages that letting agents in England must keep visible: fees, redress scheme and client money protection. Plan 3 to 4 weeks of build once content is signed off, a careful redirect weekend, and 6 to 8 weeks of monitoring.
What signals that a redesign is overdue?
London block managers, residential lettings firms and build-to-rent operators across Zones 1 to 3 tend to hit the same walls:
- the property search breaks on mobile, or still shows let properties weeks after the portals have removed them;
- landlord enquiries arrive through a generic form that nobody owns, with no service level;
- the fees page, redress scheme and client money protection details are buried in a PDF or missing;
- tenancy guidance still reflects rules that the Renters' Rights Act 2025 is changing;
- the cookie banner loads analytics before consent, which sits badly with PECR.
What budget should a London firm plan?
2026 ballpark figures from typical London agency quotes and public rate pages; ranges, not a survey.
| Option | Typical budget | What it usually covers | Typical timeline |
|---|---|---|---|
| Freelancer, theme refresh | £3,000 to £8,000 | New design, existing listing plugin kept | 4 to 8 weeks |
| Small London agency | £8,000 to £25,000 | Custom design, landlord pages, property search | 8 to 14 weeks |
| Established proptech agency | £25,000 to £60,000+ | Feeds from your CRM, portals, logins | 12 to 24 weeks |
| Kolonell Starter | £2,300 | Compact service site, enquiry forms | 3 to 4 weeks |
| Kolonell Growth | £3,900 | Full lettings and management site, landlord funnel | 3 to 4 weeks |
| Kolonell Premium (the multilingual tier, languages set in the quote) | £6,900 | Larger site, multilingual (languages set in the quote), advanced content | 3 to 4 weeks |
Every Kolonell tier includes a project manager reachable on UK hours, native English or French copywriting, delivery in 3 to 4 weeks and 3 months of support. On quote: Rightmove, Zoopla and OnTheMarket listing feeds (usually pulled from your lettings CRM), landlord and tenant portals, maintenance request workflows and rent statements. Tier details are on the international offer page. Kolonell built Orven Properties, a Dubai real estate site, so property search and listing pages are familiar ground.
Which risks matter most, and how do you contain them?
| Risk | What goes wrong | Mitigation |
|---|---|---|
| Expired listing URLs | Hundreds of let properties return 404s or redirect to the home page | Redirect each archived listing to its area or development page; return 410 only for true dead ends |
| Evergreen page loss | Area guides and landlord service pages drop out of rankings | Full URL inventory, 301 map, new sitemap submitted in Search Console |
| Feed interruption | Portal listings stop updating during the switch | Freeze changes for 48 hours, test the feed on staging first |
| Login breakage | Landlords and tenants cannot reach statements or repairs | Keep the existing portal URL, link to it until any new portal goes live |
| Compliance gaps | Fees or redress details missing at launch | Pre-launch checklist signed by the compliance lead |
| Downtime | Calls and enquiries lost on a weekday | Switch on a Saturday evening, keep the old site as a 30-day backup |
Compliance review before go-live. In England, letting agents and property managers must belong to a government-approved redress scheme, and letting agents holding client money must belong to a client money protection scheme. The Consumer Rights Act 2015 requires letting agents to publicise their fees and their redress scheme, including on their website; check the current requirements with your scheme. The Tenant Fees Act 2019 restricts what tenants can be charged, and the Renters' Rights Act 2025 is changing tenancy rules: rewrite tenant guidance with your adviser rather than copying old pages. On data, apply UK GDPR (the ICO is the regulator), keep landlord and tenant form data to the minimum, and set non-essential cookies to off until consent under PECR. Aim for WCAG 2.2 AA on the property search and forms. This is not legal advice.
Questions to ask any provider: who owns the domain, hosting and code after handover? How will you handle 1,000+ archived listing URLs? Who tests the portal feed? What happens to SEO if rankings drop after launch?
When is a London agency the better choice?
If you need a bespoke landlord portal with rent statements, repair tickets and document storage built into the site, or you manage several brands that share a CRM and need weekly in-person sessions with your operations team, an established London agency will be better placed, at the higher budgets above. If the portal already exists and the redesign is about the public site, the remote option is enough.
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Mini case study
Illustrative example: Harlow & Finch Lettings, a fictional firm in Clapham managing 650 units. Its site holds 1,400 URLs, of which 1,050 are let listings. Organic search brings about 30 landlord enquiries a month and one in five becomes a management instruction, so 6 new landlords. A 25% enquiry drop over two months would cost about 15 enquiries and 3 landlords. At an average rent of £2,200 and a 12% management fee, each landlord is worth about £3,170 a year, so roughly £9,500 of annual fees at risk. Against a local quote of £28,000, the firm picks Premium at £6,900, keeps its existing portal on quote for a later phase, and spends a day mapping archived listings to 40 area pages.
FAQ
How long does a property management website redesign take?
About 3 to 4 weeks of build with Kolonell once content is approved, then 6 to 8 weeks of search monitoring. London agencies often quote 8 to 24 weeks when feeds and portals are included.
Are Rightmove and Zoopla feeds included?
They stay on quote, because they depend on your lettings CRM and its export format. Growth at £3,900 covers the public site and landlord funnel; the feed is scoped separately.
What must appear on a letting agent's website?
In England, your fees and your redress scheme membership must be published, and client money protection details where you hold client money. Check the current wording with your scheme and adviser.
Will we lose rankings during the redesign?
A dip of 5 to 15% for a few weeks is common. With a full URL inventory and redirects for archived listings, most firms recover within 6 to 8 weeks.
Can the site serve landlords in several languages?
Yes, on Premium (the multilingual tier, languages set in the quote) at £6,900. Overseas landlords often appreciate a French or other language landlord page.
For a scoped estimate, request a free quote with your current URL count and lettings CRM name.
Let's scope your project. A London lettings and management redesign with a redirect plan and compliance checklist, from £3,900, delivered in 3 to 4 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
