Website redesign for a property management company in Austin: budget, timeline and risks (2026)

The verdict in three sentences

For most Austin property management companies, a redesign is a marketing-site project: owner acquisition pages, service areas, rental listings embedded from your property management software, and a clean path to the tenant and owner portals. Budget USD 2,900 to 8,900 on the Kolonell fixed grid, or roughly USD 10,000 to 60,000 with a local agency, and plan 3 to 4 weeks of build once content is ready. The real risk is losing the Google traffic your neighborhood and service pages already earn, so the 301 redirect map matters more than the new color palette.

How do you know your Austin property management site is due for a redesign?

Austin property managers juggle very different audiences: investors with single-family rentals in Round Rock or Pflugerville, owners of small multifamily buildings in East Austin, parents and students looking at leases near UT. These signals usually justify the project:

• Owners cannot find your management fee structure or onboarding steps in under two clicks.
• The listings page is a broken iframe or a stale list that still shows leased units.
• Mobile visitors land on the tenant portal login when they wanted to apply, or the reverse.
• The site fails basic accessibility checks (contrast, form labels, keyboard navigation), which matters given how often ADA Title III website claims are filed in the US.

If two or more apply, patching costs more over three years than a scoped redesign.

What does a property management website redesign cost in Austin in 2026?

The ranges below are a 2026 ballpark drawn from typical agency quotes and public rate pages, not a survey. They cover the marketing site only.

Every Kolonell tier includes a project manager reachable in Central Time, native English copywriting, delivery in 3 to 4 weeks once content is ready and 3 months of support. You can compare tiers on the international offer page.

What stays on quote, whichever provider you pick: owner and tenant portals, online rental applications and screening, maintenance request workflows, listing syndication to rental sites, and any deep link with your property management software. The sensible approach is to embed or link what your software already provides, not to rebuild it.

What are the main redesign risks, and how do you reduce them?

Fair housing deserves its own line. Listings and ad copy should describe the property, not the ideal tenant, and your broker or compliance lead should read every listings template before launch. Texas property managers generally operate under a real estate broker license issued by TREC, so license wording on the site should match what the company actually holds. Email newsletters to owners also need CAN-SPAM basics: a real sender, a postal address, a working unsubscribe. The US has no single federal privacy law, but a short, accurate privacy notice on every form is good practice. This is not legal advice.

Which questions should you ask a provider before signing?

• Will you deliver a written URL inventory and 301 map before design starts?
• How will listings be embedded from our current software, and who fixes it if the vendor changes its widget?
• Which accessibility target do you build to? (Ask for WCAG 2.2 AA, tested, not just claimed.)
• Who writes owner acquisition copy, and how many revision rounds are included?
• What exactly is on quote, and when will DNS switch with what rollback plan?

For reference, Kolonell built the site of Orven Properties, a real estate company in Dubai, with the same approach: marketing site first, specialist tools linked rather than rebuilt.

When is a local Austin agency the better choice?

If you want in-person workshops with your leasing team, local video of every property, a paid media retainer and someone in your office every week, a local agency at USD 25,000 or more is a reasonable choice. The same goes for a company planning a custom owner portal, which is a software project, not a website. A remote fixed-grid studio fits best when the scope is the marketing site, your software stays in place and you want a firm price.

Mini case study

*Illustrative example.* Dana runs Live Oak Lane Property Services (fictional), an Austin company managing single-family rentals and a few small multifamily buildings. Her old site has 38 indexed pages, including 12 neighborhood pages that bring most owner leads.

• Kolonell Growth: USD 4,900.
• Third-party cost: local photographer for team and office photos, about USD 800.
• Embedding her existing listings widget and portal links: on quote, estimated by Dana's software vendor at no extra license fee.
• Market assumption for hosting and updates after the 3 included months: USD 150 per month (hypothesis; Kolonell maintenance after the 3 included months on quote), so 33 x 150 = USD 4,950 over the rest of three years.

Three-year total: 4,900 + 800 + 4,950 = USD 10,650, against a local studio quote of USD 18,000 for the build alone. The 12 neighborhood URLs are kept or redirected one by one, and the switch happens on the 15th, away from rent collection.

FAQ

How long does a property management website redesign take?

Kolonell delivers in 3 to 4 weeks once content and access are ready. Add about 1 to 2 weeks on your side to collect fee details, photos and portal links. Local agencies often quote 6 to 16 weeks.

Will we lose our Google rankings?

Some short-term movement is common, but a 301 map covering 100% of indexed URLs and a Search Console check in the first 2 weeks limit the damage. Losses usually come from pages deleted without redirects.

Can the new site include our tenant portal?

The portal stays in your property management software and is linked or embedded, on quote. Rebuilding it inside a USD 4,900 site would be neither safe nor economical.

Which accessibility level should we target?

Aim for WCAG 2.2 AA on every public page and form. Testing takes about 2 to 3 days of the timeline and reduces exposure to ADA Title III claims.

Let's scope your project. Tell us your page count, your software and your target launch date, and we will return a fixed price between USD 2,900 and 8,900 plus the on-quote items. See the international offer or request a free quote: detailed reply within 48 hours.