The verdict in three sentences
For a private security company with 250 guards in Miami, a serious B2B website costs USD 9,000 to 24,000 in 2026, with go-live in 6 weeks. Buyers (HOA and property managers, plant managers, bank procurement teams) are not looking for a pretty site but for proof: licences, headcount, procedures, references and response times. Since an average contract is worth USD 60,000 to 220,000 a year, one tender won through the site is enough to pay it back.
The three pricing packages in 2026
2026 orders of magnitude for an EN/ES site aimed at B2B clients in Miami, Fort Lauderdale and West Palm Beach.
| Item | Essential | Professional | Premium |
|---|---|---|---|
| Price | USD 9,000 | USD 15,000 | USD 24,000 |
| Number of pages | 8 | 14 | 22 |
| Service pages | 3 | 5 + industries | 5 + industries + cities |
| Request-for-proposal form | Simple | With attachments | With qualification and CRM |
| Languages | EN | EN + ES | EN + ES + PT |
| Local SEO (Miami, Fort Lauderdale, West Palm) | Basic | 3 cities | 6 cities + Google profiles |
| Timeline | 4 weeks | 6 weeks | 8 weeks |
The Professional package fits most companies with 100 to 400 guards. Premium makes sense if you bid on statewide contracts or hire at volume.
Page architecture by service
Each service matches a different buyer and search. Mixing guarding and remote monitoring on the same page dilutes both the message and the rankings.
| Page | Target buyer | Proof to show | Target search |
|---|---|---|---|
| Manned guarding | HOA, property manager | Trained guards, rotations, patrol tracking | security guard company Miami |
| Remote monitoring | Plant, warehouse, bank branch | 24/7 control room, response time | remote video monitoring business |
| Executive and cash escort | Bank, jeweller, events | Vehicles, procedures, insurance | armed escort Miami |
| Event security | Organisers, hotels | Deployable headcount, references | event security guards |
| Guard recruitment | Candidates | Conditions, training, pay | security guard jobs Miami |
| Request for proposal | Procurement | Form, downloadable legal documents | security services RFP |
The recruitment page is often underrated: with annual guard turnover of 25 to 40%, it can generate 50 to 150 applications a month and cut hiring costs.
The RFP form, the commercial core of the site
A good form qualifies the request before the first call: site type, area, number of posts, hours (day, night, 24/7), start date and budget. It lets buyers attach a PDF specification and alerts the sales director within 5 minutes. Budget USD 1,500 to 3,000 for this module with export to a lightweight CRM.
Mini case study
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Mike, owner of a 250-guard security company in Miami, today gets requests only through referrals, about 4 enquiries a month. He chooses the Professional package at USD 15,000, plus USD 400 a month for maintenance and hosting. Six months after launch, the site brings 6 qualified requests a month. At a 10% close rate, he wins about 7 extra contracts a year. At an average annual contract of USD 90,000, that is USD 630,000 in additional revenue, for a total first-year cost of USD 19,800. The site pays for itself with the first signed contract.
FAQ
How much does a website for a security company in Miami cost?
Between USD 9,000 and 24,000 in 2026 depending on pages, languages and integrations. The most requested package is around USD 15,000 for 14 pages in English and Spanish.
Should we display our licence on the site?
Yes, procurement teams always check the Florida Class B agency licence issued under Chapter 493 of the Florida Statutes, as well as proof of insurance. Showing them, with downloadable certificates, cuts the qualification cycle by several days.
How long to rank on Google in Miami?
Allow 3 to 6 months to rank for « security guard company Miami » with well-written service pages. An optimised Google Business Profile often brings calls within the first 4 weeks.
Does the site need a Spanish version?
In Miami, a Spanish version raises trust and contact rates with property managers and local businesses. It adds about USD 2,000 to 4,000 to the budget, translation and layout included.
What is the monthly budget after launch?
Hosting, backups and updates cost USD 200 to 650 a month. Active local SEO support is billed on top, usually USD 800 to 2,000 a month.
Let's scope your project. Tell us your services, your cities and the volume of tenders you target: we will scope a site between USD 9,000 and 24,000 delivered in 6 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
