The verdict in three sentences
A high-performing brochure website for a private higher-education school costs between 1,200,000 and 3,200,000 FCFA (about 1,800-4,900 EUR) in 2026 depending on finish. The decisive duo is a pre-registration form paired with a clear course catalogue, which turns visitors into applicants. The real stake is local SEO: capturing high-school-leaver searches at the right moment of the academic year.
The 2026 FCFA grid
The ranges below reflect a 2026 order of magnitude for a French-speaking build in private higher education. Price depends on the number of programmes and the depth of the applicant journey.
| Service | 2026 FCFA range | Timeline | Included |
|---|---|---|---|
| Starter brochure (6 pages) | 1,200,000 - 1,600,000 | 5 wks | Presentation, programmes, contact |
| Growth brochure | 1,700,000 - 2,400,000 | 6-7 wks | Course catalogue, blog, local SEO |
| Premium brochure | 2,500,000 - 3,200,000 | 8-9 wks | Custom design, FR/EN, animations |
| Pre-registration form | Included Growth+ | - | Applicant capture, notifications |
| Applicant portal (file tracking) | +1,000,000 | +2 wks | Applicant space, status, documents |
| Maintenance | 45,000 - 130,000 /mo | - | Updates, content, support |
Simple brochure site or site with applicant portal
The simple site presents and collects pre-registrations; the applicant portal manages file tracking and professionalises the experience. The extra cost is justified for schools with high application volumes.
| Criterion | Simple brochure site | Site + applicant portal |
|---|---|---|
| Upfront investment | 1,700,000 - 2,400,000 | 2,700,000 - 3,400,000 |
| Applicant capture | Simple form | Full applicant space |
| File tracking | Manual | Automated, online status |
| Administrative load | High | Reduced |
| Timeline | 6-7 wks | 8-9 wks |
| Best for | Growing school | High-volume school |
Mini case study
Ms Aholou runs a private higher-education school targeting 400 new enrolments/year. She picks a Growth site at 2,000,000 FCFA with a pre-registration form and local SEO, plus 100,000 FCFA/month in maintenance. Each enrolment brings on average 450,000 FCFA in annual tuition. Local SEO generates 40 extra pre-registrations in the first year; even at a 25% conversion rate that is 10 enrolments, i.e. 4,500,000 FCFA, more than double the upfront investment.
FAQ
Need a professional website?
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What is the minimum budget for a school website?
Expect at least 1,200,000 FCFA for a 6-page Starter site. Enough to present programmes, but Growth converts applicants better.
Is the applicant portal worth the extra cost?
Yes for a high-volume school: +1,000,000 FCFA that automate file tracking and reduce administrative load during enrolment campaigns.
How long to deliver the site?
Between 5 and 9 weeks depending on tier. The applicant portal adds about 2 weeks of development and testing.
Does local SEO really change enrolments?
Yes: well ranked on high-school-leaver searches, a site can generate dozens of pre-registrations per campaign, at an acquisition cost far below paid advertising.
What recurring costs after launch?
Between 45,000 and 130,000 FCFA/month for maintenance and hosting, to build into the school's annual budget from the start.
Let's scope your project. Number of programmes, pre-registration form, applicant portal: outline your scope and indicative budget. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
