Private or international school website cost in St Peter Port, Guernsey: local agencies vs Kolonell (2026)

The verdict in three sentences

In St Peter Port, a private or international school website costs, as a 2026 order of magnitude, 6 000 to 28 000 GBP with a Guernsey agency and 2 000 to 7 000 GBP with an island or UK freelancer. Kolonell builds early years and primary pages, the admissions journey and staff recruitment pages at a fixed price of 2 300, 3 900 or 6 900 GBP, delivered in 3 to 4 weeks for Starter and Growth. For a small school the decisive figures are the total over three years and the hours your office team will spend updating the site, while photography stays with a local photographer whichever route you choose.

How much do Guernsey agencies and freelancers charge for a school site?

The ranges are cautious estimates, not official prices. They draw on public price information from Channel Islands agencies, minimum project sizes on Clutch.co profiles, hourly rates published by island agencies (often 75 to 120 GBP an hour) and freelance rates on Upwork. Guernsey has only a handful of agencies, so a school's choice often comes down to two local quotes and one off-island option.

An island freelancer at 2 000 GBP undercuts our Starter, and we will not pretend otherwise. Kolonell earns its place when the school has no time to write the content itself and wants a fixed price, a project manager and copy written for parents. A Guernsey agency is better if the head wants regular in-person sessions or a supplier who already knows the island's schools. The Kolonell team works from Senegal (GMT), on Guernsey time in winter and one hour behind in summer. See our international websites offer for package details.

What will the school pay over three years?

A nursery and primary site changes often: session times, holiday clubs, term dates, staff. This table compares three options with the same maintenance assumption for all, as Kolonell maintenance after the support period is quoted separately.

The freelancer total looks close to Kolonell, but it leaves the writing to the school; if a deputy head spends 30 hours on copy, that cost is real even if it never appears on an invoice.

Which pages matter for a Guernsey nursery and primary school?

A parent portal, online fee payment or a nursery booking system is a bespoke application, quoted separately, as is ongoing SEO.

What makes a school site work in St Peter Port?

Guernsey's newcomers mostly join fund administration, fiduciary businesses, banking and the island's captive insurance sector, often on two or three-year contracts. Parents compare a private school with the island's states schools and its grant-aided colleges, and they often read the site from London, Johannesburg or Singapore before a house is even found. The site should explain:

• The age range and the next step after the school, stated factually without promising places elsewhere.
• Session times and care options, which decide everything for families where both parents work in town.
• Fees and extras, including lunches, clubs and trips.
• How mid-year arrivals work, since contracts start in any month.
• Staff recruitment: off-island hires generally need an employment permit under the Population Management (Guernsey) Law 2016, so link the careers page to official States of Guernsey guidance instead of summarising rules yourself.

Compliance, facts only. The Data Protection (Bailiwick of Guernsey) Law 2017 applies, overseen by the Office of the Data Protection Authority; it follows GDPR principles closely, which shapes enquiry forms, cookies and hosting choices. Photos of young children need written parental consent, and many schools avoid pairing first names with faces. WCAG 2.2 AA is a sound accessibility target. Display memberships or inspection outcomes only as the school holds them. This is not legal advice.

What should make a head teacher hesitate?

• A quote with no copywriting line, leaving staff to write 20 pages in term time.
• Session times hard-coded so that only the supplier can change them.
• A nursery enquiry form that asks for health details before any visit.
• Stock images of children used as if they were your pupils.
• A domain registered to the supplier rather than the school.

Mini case study

Illustrative example. Claire D. is head of an independent nursery and primary school of 180 pupils aged 3 to 11 in St Peter Port. Her site dates from 2017 and parents complain they cannot find session times on a phone. She compares three launch budgets, each with a local photographer at 1 200 GBP where needed:

• Guernsey agency, photography included: 18 000 GBP
• Island freelancer, school writes the copy: 5 500 + 1 200 = 6 700 GBP
• Kolonell Growth with native copy: 3 900 + 1 200 = 5 100 GBP

She picks Growth over Starter (a 1 600 GBP difference) to get open morning booking and the recruitment page, and she keeps 30 hours of her deputy's time for teaching.

FAQ

Is Kolonell the cheapest option in Guernsey?

Not always: some freelancers start at 2 000 GBP, under our 2 300 GBP Starter. The difference is that Kolonell includes native copywriting, a fixed price and a project manager.

Can you connect our nursery booking or admissions software?

We link or embed the tool the school already uses, included from Growth at 3 900 GBP. A custom booking system is quoted as an application.

Do you photograph the children?

No. The school books a local photographer, usually 800 to 1 500 GBP, and collects written parental consent first.

How long does the project take?

Starter and Growth take 3 to 4 weeks; Premium usually 4 to 6 weeks with a written plan. A spring start means the site is ready for summer visits from relocating families.

How do we pay?

By bank transfer or Wise, 50 % at kick-off and 50 % at delivery, so 1 950 GBP at each stage for Growth.

Let's scope your project. Send us your current site, your age range and the tools you use for bookings, and we will reply with a fixed-price package and a 3 to 4 week timeline. Request your free quote or see the international offer.