The verdict in three sentences
In Bath, a private clinic website usually costs 5 000 to 25 000+ GBP with a local agency, or an agency in nearby Bristol, and 2 000 to 7 000 GBP with a freelancer, as a prudent 2026 ballpark drawn from public rate cards and freelance listings. Kolonell builds it for 2 300, 3 900 or 6 900 GBP, with native English copy, a project manager available on UK hours and delivery in 3 to 4 weeks (Premium: written schedule, usually 4 to 6 weeks). For a clinic owner in Bath, the useful question is what each budget band actually buys, because a 5 000 GBP quote and a 20 000 GBP quote rarely describe the same site.
What does each budget band buy in Bath?
There is no official price list, so read the ranges below as wide orders of magnitude, based on the public rate cards of agencies in Bath and Bristol, minimum project sizes on Clutch.co profiles and freelance rates visible on Upwork or PeoplePerHour. Scope and the amount of copy you need written move the price more than anything else.
| Budget band (2026 ballpark) | Typical provider | What you usually get | Lead time | Watch out for |
|---|---|---|---|---|
| 2 000 to 4 000 GBP | Freelancer | Theme-based site, 5 to 8 pages, clinic writes copy | 3 to 6 weeks | No support after launch |
| 4 000 to 7 000 GBP | Experienced freelancer or small studio | Custom design, booking link, basic SEO | 4 to 8 weeks | Copy and photos extra |
| 7 000 to 15 000 GBP | Bath or Bristol agency | Discovery, custom design, CMS, booking integration | 8 to 12 weeks | Monthly retainer from day one |
| 15 000 to 25 000+ GBP | Larger regional agency | Multi-location site, content strategy, photography | 10 to 16 weeks | Change requests billed hourly |
| 2 300 / 3 900 / 6 900 GBP | Kolonell Starter / Growth / Premium | Custom design, native copy, booking from Growth, bilingual on Premium | 3 to 4 weeks, 4 to 6 on Premium | Custom portals are quoted separately |
Agencies in the area that publish hourly rates often sit around 75 to 140 GBP per hour. Kolonell's payment terms are simple: 50 % at kickoff, 50 % at delivery, by bank transfer or Wise. The domain is registered in your clinic's name and every access is handed over. Each tier is described on our international website offer.
What a Bath private clinic site has to cover
Bath draws patients from the city, from surrounding Somerset and Wiltshire villages, from commuters to Bristol and London, and from visitors and second-home owners, some of them French-speaking. Many search on mobile and compare two or three clinics before calling.
- Services: physiotherapy and musculoskeletal care, women's health and menopause, health screening, dermatology, minor surgery or diagnostics, each on its own page with what happens at the first appointment.
- Clinicians: qualifications, GMC, HCPC or NMC registration, special interests, languages spoken.
- Booking: integration of your current online booking tool, or a custom booking back office, quoted on request.
- Fees and insurance: self-pay prices or starting prices, accepted private medical insurers, packages if you offer them.
- Access: parking near the clinic (a real question in central Bath), park and ride, train station distance, step-free access.
- Languages: Kolonell writes natively in English and French; other languages are supplied by the clinic or quoted separately.
Health data and advertising. Health information is special category data under UK GDPR and the Data Protection Act 2018. Ask only for what is needed to call the patient back, host forms securely, record consent, sign processor agreements and avoid advertising trackers on patient pages. Independent clinics in England are registered with the Care Quality Commission, and their marketing is framed by the ASA's CAP Code and professional guidance, which restrict guaranteed outcomes, misleading claims, testimonials and before and after images. The medical director validates every page. This is general information, not legal advice. Accessibility is built to WCAG 2.1 AA.
Which Kolonell tier for a Bath clinic?
| Clinic need | Starter 2 300 GBP | Growth 3 900 GBP | Premium 6 900 GBP |
|---|---|---|---|
| Pages | 5 custom pages | 10+ pages | Unlimited |
| Service pages | Grouped | One per service | One per service plus patient guides |
| Clinician profiles | Team page | Individual profiles | Individual profiles, EN and FR |
| Booking | Enquiry form and call booking | Third-party booking tool integrated | Integration, or custom back office quoted on request |
| Blog and analytics | No | Yes | Yes, with content strategy |
| Bilingual EN/FR | No | No | Yes |
| Support after launch | 3 months | 3 months | 6 months |
Search work after launch and maintenance beyond the included support are quoted on request.
Quote checklist for Bath clinic owners
Before you sign, check that every quote states the page list, who writes the clinical copy, whether booking integration is priced, the cost of a change after launch, who owns the domain and hosting, and how forms deal with health data. Red flags include guaranteed rankings, a domain registered in the provider's name and a template you would share with other clinics.
Mini case study
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Illustrative example, fictional clinic. Helen runs a women's health and menopause clinic in central Bath, with three clinicians and a growing number of French-speaking patients. A Bath agency quotes 9 500 GBP, and she compares it with Kolonell Premium at 6 900 GBP for a bilingual EN/FR site. She assumes 90 GBP per month of hosting and maintenance on both sides after included support.
- Bath agency over 3 years: 9 500 + (90 x 36) = 12 740 GBP, English only.
- Kolonell Premium over 3 years: 6 900 + (90 x 30, since 6 months of support are included) = 9 600 GBP, in two languages.
Helen saves 3 140 GBP and gets the French version. She still asks the agency for the price of a French version to compare like for like.
FAQ
How much does a private clinic website cost in Bath in 2026?
As a wide ballpark, 5 000 to 25 000+ GBP with a local or Bristol agency and 2 000 to 7 000 GBP with a freelancer. Kolonell charges 2 300, 3 900 or 6 900 GBP.
Is a Bath agency better because it is local?
A local agency can meet you in person, which some clinics value. Kolonell replaces that with Google Meet calls at times that suit you and a written weekly update, for a price starting at 2 300 GBP.
Can the site be in English and French?
Yes, the bilingual EN/FR version comes with Premium at 6 900 GBP. Other languages are supplied by the clinic or quoted separately.
Can patients book appointments online?
From Growth (3 900 GBP), we integrate your existing booking tool. A custom booking back office is quoted on request.
What support do we get after launch?
3 months on Starter and Growth, 6 months on Premium. Maintenance after that is quoted, and you keep the domain and all access.
Let's scope your project. Send us your services, clinicians and languages, and we will propose the right tier, from 2 300 GBP, with launch in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
