The verdict in three sentences
For a port authority, the institutional website is an operational and investment tool: carriers, freight forwarders, lenders and investors check live vessel calls, cargo statistics and procurement notices there before they commit. On the US market, this kind of project runs as a 2026 order of magnitude between USD 450,000 and 900,000, including USD 100,000 to 200,000 for the connector to the terminal or port community system. The RFP should lock in three things from day one: WCAG 2.1 AA and Section 508 accessibility, a three-level approval workflow and multi-year support priced upfront.
What the site must publish, and for whom
The communications director of a port authority in the New York area serves very different audiences. A carrier wants channel depth, berth availability and the vessel schedule. A forwarder looks for tariffs, gate hours and customs procedures. An investor or bond analyst reads annual cargo figures, capital programmes and financial reports. A bidder downloads solicitation documents and wants alerts on addenda.
The site therefore combines stable editorial pages and live data. Vessel calls and expected arrivals come from the terminal operating or port community system and must refresh automatically, at least every 15 minutes. Cargo statistics (TEUs, tonnage, vehicles, vessel counts) must be downloadable as CSV and shown as charts. A multilingual version (English, Spanish and Chinese, for example, matching community and trade needs) uses separate URLs per language.
| Module | Main audience | Data source | Frequency |
|---|---|---|---|
| Live vessel calls | Carriers, ship agents | Port system via API | Every 15 minutes |
| Vessels expected and at berth | Forwarders, stevedores | Port system via API | Every 15 minutes |
| Cargo statistics | Investors, press, lenders | Port statistics database | Monthly |
| Procurement and addenda | Bidding companies | CMS, entered by procurement | On each notice |
| Tariffs and port rules | Forwarders, shippers | CMS | Yearly |
| News and capital projects | Public, partners | CMS with approval | Weekly |
Market budget and line items to require in the RFP
Bids received by public port bodies often vary by a factor of two, because vendors do not price the same scope. The port system connector is the riskiest item: it depends on vendor documentation, network security and the availability of the authority's IT team. A serious RFP requires a technical discovery on this connector before any firm commitment.
| Item | 2026 US market order of magnitude | Watch point |
|---|---|---|
| Discovery, UX and institutional design | USD 70,000 to 140,000 | Testing with carriers and forwarders |
| Site build and headless CMS | USD 140,000 to 260,000 | Three-level approval workflow |
| Port system connector | USD 100,000 to 200,000 | API discovery, security review |
| Statistics dashboards | USD 45,000 to 90,000 | CSV export, accessible charts |
| Procurement module with alerts | USD 35,000 to 70,000 | Timestamps, download audit trail |
| WCAG 2.1 AA and Section 508 audit | USD 25,000 to 50,000 | Independent audit before acceptance |
| Translation and multilingual content | USD 20,000 to 50,000 | Approved maritime glossary |
| Monthly support and maintenance | USD 10,000 to 20,000 per month | Contractual response times |
The three-level workflow (editor, department head, executive office) protects the authority against publishing a wrong figure or an unapproved solicitation. It must be logged: who changed what, who approved it, when. For procurement, the publication timestamp and the list of firms that downloaded the package serve as evidence in a bid protest.
At Kolonell, institutional sites of this kind are always priced on quote, after a scoping workshop with the departments involved and a review of the connector.
Mini case study
Daniel Ortiz, communications director at a port authority, sees about 70 calls and emails a day from ship agents and forwarders asking where a vessel is or when it will berth. Two customer service staff spend most of their time on this, at a loaded cost of USD 7,500 a month each.
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With a live vessel call module, the authority estimates 60 % of these requests disappear. Gain: USD 15,000 × 60 % = USD 9,000 a month of staff time freed, about USD 108,000 a year, redeployed to key account follow-up. If the connector costs USD 150,000, this gain alone covers it in under 17 months, before counting the effect on the port's image with carriers and investors.
FAQ
What budget should a port authority plan for its website in 2026?
On the US market, the 2026 order of magnitude runs from USD 450,000 to 900,000 depending on modules and languages. At Kolonell, the amount is set on quote after scoping.
How do we connect the site to the port system?
Through a read-only API exposed by the system vendor or a secure gateway. Expect USD 100,000 to 200,000 on the market, plus a 2 to 4 week technical discovery.
Is accessibility compliance mandatory?
Public bodies in the US are expected to meet Section 508 and WCAG 2.1 AA, and most RFPs require it. An independent audit usually costs USD 25,000 to 50,000.
How long does such a project take?
Plan 4 to 6 months, excluding procurement. The connector and multilingual content approval are the two items that stretch the schedule.
What should support cover?
Bug fixes, security updates, connector monitoring and small enhancements, with written response times. The market range is USD 10,000 to 20,000 a month.
Let's scope your project. We work with your teams on the functional scope, the port system connector review and a schedule that fits your procurement process. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.