The verdict in three sentences
Relocating 50 workstations in a UK city typically costs between £7,000 and £16,000, and the facilities managers who buy it care first about avoiding business disruption. A website that offers an online site survey request, a downloadable relocation checklist and 120 documented office moves turns that concern into qualified enquiries, with a target of 20 a month. At Kolonell, this site is built for 800,000 to 3,500,000 FCFA (1,220 to 5,340 EUR) depending on the tier, in 5 to 7 weeks.
How a facilities manager buys an office move
An office relocation is not a frequent purchase: a facilities or workplace manager runs one every 3 to 7 years. They often start from scratch, with a lease end date that cannot move, leadership demanding zero downtime and an IT estate to protect. They invite three suppliers to quote, sometimes through a formal tender for larger corporates.
Their first step is almost always a search: office relocation Manchester, commercial removals Birmingham, server room relocation. They shortlist suppliers who show a method, comparable projects and an easy way to book a site survey. General removal firms that mix home and business moves on the same site lose their trust.
| Move type | Typical UK price in 2026 (indicative) | Lead time |
|---|---|---|
| 10 to 20 desks, same city | £2,200 to £5,200 | 2 to 3 weeks |
| 50 desks, same city | £7,000 to £16,000 | 4 to 6 weeks |
| 100 desks with archives | £16,000 to £30,000 | 6 to 8 weeks |
| Server room relocation | £2,600 to £10,500 on top | 3 to 4 weeks |
| Weekend move | plus 20 to 35 % | same |
| Temporary furniture storage | £20 to £40 per cubic metre per month | variable |
The pages that generate qualified enquiries
The homepage should speak only to businesses, with a measurable promise: moved over a weekend, desks working by 8 am Monday. Then come service pages (office relocation, IT relocation, archives, furniture and space planning, clearance and recycling) and sector pages (headquarters, law firms, clinics and labs, public sector).
The online site survey request is the feature that makes the difference. The prospect enters origin and destination addresses, number of desks, floors and lifts, sensitive equipment and target date, and can attach photos or floor plans. They then book an in-person survey or a 30-minute video call. The account manager arrives with a complete brief.
The downloadable relocation checklist, with a 12-week countdown plan, is a lead magnet: it is exchanged for a business email address and followed by two or three useful emails. The 120 project references appear as short entries, filterable by size and sector.
| Feature | Starter | Growth | Premium |
|---|---|---|---|
| Service and sector pages | 5 pages | 10 pages with detailed content | 10+ pages, local SEO across the region |
| Online site survey request | Simple form | Qualified form with photos and plans | Qualified form with appointment booking |
| Downloadable checklist | Direct link | In exchange for business email | Business email plus follow-up sequence |
| Project references | Gallery | 120 filterable entries | Filterable entries and detailed case studies |
| Analytics and enquiry tracking | Basic | Conversion tracking | Dashboard by source and sector |
| Indicative Kolonell budget | 800,000 to 1,200,000 FCFA (1,220 to 1,830 EUR) | 1,200,000 to 2,000,000 FCFA (1,830 to 3,050 EUR) | 2,000,000 to 3,500,000 FCFA (3,050 to 5,340 EUR) |
Reassure on risk, not on price
Price matters, but facilities managers decide mostly on risk. The site should answer objections before they are raised: public liability insurance and insured value per move, a single project manager, desk-by-desk labelled inventory, IT reconnection tested before Monday morning, RAMS and up-to-date certificates for sensitive sites.
References are decisive when they include numbers: 85 desks moved in 36 hours across the city centre, zero days of downtime. Two or three detailed case studies with the real countdown plan beat a wall of logos with no context.
Once live, monthly SEO at 100,000 or 200,000 FCFA lets you work local queries across your region. Maintenance runs at 35,000, 75,000 or 120,000 FCFA a month (53, 114 or 183 EUR).
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Mini case study
James, sales director of a commercial relocation specialist in Manchester, currently receives 7 qualified enquiries a month and wins 30 % of them, with an average job of £10,500. He chooses a Growth site at 1,900,000 FCFA (about 2,900 EUR) with monthly SEO at 200,000 FCFA.
After nine months, qualified enquiries reach 18 a month. At the same win rate, that is 3.3 extra moves a month. Calculation: 3.3 x £10,500 = £34,650 of additional monthly revenue. Even at a 12 % net margin, the monthly gain of about £4,150 covers the site in under a month.
FAQ
Should an office relocation firm show prices on its website?
A fixed price is impossible without a survey, but a range by move size, for example £7,000 to £16,000 for 50 desks, reassures and filters. Prospects who request a survey after seeing the range convert more often.
Does the online survey replace a site visit?
For moves under 20 desks, a 30-minute video call is often enough. Above that, it prepares the physical visit, which then takes 45 minutes instead of 2 hours.
How many references should we publish?
Around forty is enough to be credible, and 120 entries grouped by size and sector cover most cases. Add 2 to 3 detailed case studies with real numbers.
How long does the site take to launch?
Plan for 5 to 7 weeks, with reference entries and the checklist usually taking longest. We provide templates to speed things up.
Can we track where enquiries come from?
Yes, each enquiry is tagged with its source (Google, LinkedIn, checklist, referral). You can then calculate cost per qualified enquiry, often £35 to £100 depending on the channel.
Let's scope your project. We will define the service pages, online survey request and relocation checklist with you for a 5 to 7 week launch. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
