The verdict in three sentences
An NGO with a static site and a bank account number loses donors who want to give with one tap on their phone. A site with one-off and monthly mobile-money donations, automatic receipts and an impact dashboard multiplies gifts and builds loyalty. 2026 budget: 600,000-1,500,000 FCFA, live in 15-25 days.
Static site vs fundraising site: the scope
A brochure site tells the mission; a fundraising site turns emotion into an immediate gift, then a recurring one. The difference is a few key modules.
| Element | Static site | Fundraising site |
|---|---|---|
| Starting price | 400,000 - 800,000 FCFA | 600,000 - 1,500,000 FCFA |
| One-off donation | No | Yes (MTN/Airtel Money) |
| Recurring monthly gift | No | Yes, automatic |
| Card payment | No | Option (international) |
| Automatic donor receipt | No | Yes, by email |
| Impact dashboard | No | Yes, updated |
| Multilingual (FR/EN) | Basic | Yes |
| Delivery time | 10 - 15 days | 15 - 25 days |
The donation flow in numbers
Every friction makes a donor abandon. 2026 order of magnitude for a Kampala NGO with 3,000 reached visitors per month and an 8,000 FCFA average gift.
| Stage | Bank transfer | Mobile money |
|---|---|---|
| Reached visitors/month | 3,000 | 3,000 |
| Donation intent | 240 | 240 |
| Completed donations | 60 (25%) | 168 (70%) |
| Recurring gifts activated | 4 | 42 |
| One-off collection (FCFA) | 480,000 | 1,344,000 |
| Recurring collection/month | 32,000 | 336,000 |
Mini case study
Grace coordinates a Kampala NGO funding school canteens. Before, she shared a mobile-money number copy-pasted into posts, with no tracking possible. With a 1,100,000 FCFA site featuring one-off and monthly donations, automatic receipts and an impact dashboard, completed donations rose from 60 to 168 per month, and 42 recurring donors bring 336,000 FCFA/month in predictable collection.
Become a Kolonell referral partner
Do you know NGOs, schools or shops that need a website? The Kolonell referral (apporteur d'affaires) program pays you on every project you bring in, with clear rates per pillar.
| Project type | Sale commission | Recurring |
|---|---|---|
| Brochure site | 15% | +5% on maintenance |
| E-commerce | 12% | — |
| Marketplace | 10% | — |
| Institutional | 8% | — |
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
For an NGO site at 1,100,000 FCFA, that is 165,000 FCFA in referral commission, plus 5% on monthly maintenance.
FAQ
How much does an NGO site with online donations cost in 2026?
Between 600,000 and 1,500,000 FCFA depending on modules. Recurring giving and the impact dashboard justify the top of the range through the predictable collection they generate.
Can donors give automatically each month?
Yes. Recurring monthly mobile-money giving turns one-off gifts into predictable revenue, which transforms how an NGO is managed.
Is the donation receipt automatic?
Yes, sent by email after each gift, with amount and date, for transparency and the organization's accounting.
How much does the referral program pay?
15% on a brochure site plus 5% recurring on maintenance, 12% for e-commerce, 10% for marketplace, 8% for institutional. Commissions are paid by mobile money.
How fast is the site live?
From 15 to 25 days, with structuring programs and the impact dashboard being the longest step.
Let's talk about your project. We put your mobile-money donations and impact dashboard online, or onboard you as a referral partner. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
