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New website for a boutique strategy consultancy in Dublin: real cost vs local agencies (2026)

Mohamed Bah·Fondateur, Kolonell
November 7, 2026
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New website for a boutique strategy consultancy in Dublin: real cost vs local agencies (2026)

New website for a boutique strategy consultancy in Dublin: real cost vs local agencies (2026)

Websites

The verdict in three sentences

For a boutique strategy consultancy in Dublin, a well-built website from a local agency typically costs EUR 12,000 to 35,000 excluding VAT in 2026, and a premium studio often goes past EUR 40,000, while Kolonell's fixed grid is EUR 2,700 (Starter), EUR 4,500 (Growth) and EUR 8,200 (Premium, the multilingual tier). For a firm of two to ten partners, the bigger cost drivers are usually the anonymised case studies, partner photography and three years of upkeep, not the build. A Dublin agency is still the better buy in a few situations, set out below.

Three ways to buy a site in Dublin, priced

The ranges below are prudent 2026 ballparks from typical agency quotes and public rate pages in Dublin, excluding 23% Irish VAT. They are not a survey.

RouteTypical 2026 cost (excl. VAT)Who writes the copyTypical timelineUsual blind spot
Freelance designer on a templateEUR 3,000 to 8,000You, in most cases3 to 6 weeksWeak structure for case studies and insights
Dublin agencyEUR 12,000 to 35,000Shared, often billed separately8 to 14 weeksCopy and photography quoted as extras
Premium Dublin or London studioEUR 40,000 to 90,000+Studio copywriter and strategist12 to 20 weeksBudget absorbed by brand work before content
Kolonell StarterEUR 2,700Native English or French copywriting included3 to 4 weeksKept deliberately focused on the core pages
Kolonell GrowthEUR 4,500Native English or French copywriting included3 to 4 weeksInsights section you then need to feed
Kolonell PremiumEUR 8,200Native English or French copywriting included4 to 6 weeksMultilingual tier, languages set in the quote

Every Kolonell tier includes a project manager reachable in your time zone, delivery in 3 to 4 weeks (4 to 6 for Premium) and three months of support. Client portals, gated reports and CRM integrations are on quote. The tiers are compared on the international offer page.

The pages a strategy boutique is judged on

Buyers of strategy work, a chief executive preparing a board offsite, a non-executive chair, an operating partner at a private equity fund, rarely read a whole site. They look for evidence that the partner who will lead the work has done it before, in their sector.

PageWhat the buyer checksCommon mistake
PartnersPrior firms, sectors, the kind of decisions they have advised onGeneric bios that could belong to any consultancy
Sectors and capabilitiesDepth in two to five sectors rather than a list of twentyClaiming every industry and every service
Case studiesAnonymised situations, the question asked, the approach, the type of outcomeClient names without permission, or invented results
InsightsRecent, signed thinking on the buyer's own issuesA blog last updated two years ago
How we workTeam size per engagement, partner involvement, typical durationVague promises of "bespoke" work
ContactA direct partner email or a short brief formA long form with no reply time stated
Privacy and accessibilityA clear notice and a usable siteCookie banners that block reading on mobile

Case studies must be real, anonymised where needed and approved by the client. Forms and newsletter sign-ups process personal data under the GDPR and the Data Protection Act 2018, with the Data Protection Commission as the supervisory authority. The European Accessibility Act raises expectations on digital accessibility across the EU, even where a small B2B firm may not be directly in scope. If your firm itself provides regulated financial advice, Central Bank of Ireland rules also shape what you publish. This is not legal advice: confirm the specifics with your solicitor.

Kolonell has built the site of TR Signing Group, a signing services company in New Jersey: a different trade, but the same need for a professional services firm to look reliable to clients it has not yet met.

The costs nobody puts on the first quote

Three lines regularly surprise buyers. Content: drafting four to six anonymised case studies takes partner time, often 3 to 5 hours each. Photography: a half-day partner shoot in Dublin commonly runs EUR 800 to 1,500 as a market assumption. Legal review: a solicitor checking the privacy notice and case study wording, often EUR 600 to 1,500, also a market assumption. Translations, if you serve clients in French or German, are a third-party cost unless scoped in Premium.

Here is a three-year view, year by year, with maintenance after the included period treated as a market assumption in every column.

PeriodFreelanceDublin agencyPremium studioKolonell Growth
Year 1: buildEUR 6,000EUR 22,000EUR 55,000EUR 4,500
Year 1: photography (third party)EUR 1,200 (market assumption)EUR 1,200 (market assumption)includedEUR 1,200 (market assumption)
Year 1: upkeep, 9 monthsEUR 150 a month, 1,350 (market assumption)EUR 400 a month, 3,600 (market assumption)EUR 800 a month, 7,200 (market assumption)on quote; at EUR 250 a month, 2,250 (market assumption)
Year 2: upkeepEUR 1,800 (market assumption)EUR 4,800 (market assumption)EUR 9,600 (market assumption)EUR 3,000 (market assumption)
Year 3: upkeepEUR 1,800 (market assumption)EUR 4,800 (market assumption)EUR 9,600 (market assumption)EUR 3,000 (market assumption)
Approximate 3-year totalabout EUR 12,150about EUR 36,400about EUR 81,400about EUR 13,950

When a Dublin agency is the better call

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Choose a local agency if you want workshops in your Merrion Square office every fortnight, if the website is part of a full rebrand with naming and print, if you need deep integration with an existing CRM from launch, or if your procurement policy requires an Irish-registered supplier. Ask any provider, Kolonell included: who writes the case studies and how many partner hours they need; who owns the domain, code and CMS; what upkeep costs after the included period; and how accessibility is checked before launch.

Mini case study

Illustrative example: "Liffey Point Advisory", a fictional Dublin boutique with four partners advising mid-sized Irish and UK groups, receives a Dublin agency quote of EUR 24,000 excluding VAT. Kolonell Growth is EUR 4,500, a difference of EUR 19,500. The partners put EUR 1,200 into a partner photo shoot and EUR 1,000 into a solicitor's review, then budget 20 partner hours for five case studies. At an internal value of EUR 250 an hour, that time represents EUR 5,000, still EUR 12,300 below the agency quote once the build, photography and review are added: 4,500 + 1,200 + 1,000 + 5,000 = 11,700, against 24,000.

FAQ

What does a strategy consultancy website cost in Dublin?

Local agencies typically quote EUR 12,000 to 35,000 excluding VAT in 2026. Kolonell's fixed grid is EUR 2,700, EUR 4,500 or EUR 8,200 depending on the tier.

Which Kolonell tier fits a boutique consultancy?

Growth at EUR 4,500 suits most firms that publish insights regularly. Premium at EUR 8,200 is the multilingual tier, for firms serving clients in more than one language, with languages set in the quote.

How long does it take?

Starter and Growth take 3 to 4 weeks, Premium 4 to 6 weeks, provided partners are available for interviews. Dublin agencies commonly quote 8 to 14 weeks.

Can we name our clients?

Only with written permission; most strategy boutiques publish 4 to 6 anonymised case studies instead. Never publish figures a client has not approved.

What happens after the three months of support?

Maintenance is on quote, based on how often you publish and update. As a market assumption, Dublin providers often charge EUR 150 to 800 a month.

Let's scope your project. Share your partner count, sectors and the case studies you can publish, and we will propose a Starter, Growth or Premium scope with a delivery plan of 3 to 6 weeks. See the international offer or request a free quote: detailed reply within 48 hours.

Tags:#website#international#boutique strategy consultancy#Dublin
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Mohamed Bah

Fondateur, Kolonell

Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.