The verdict in three sentences
For an investor visa and citizenship law firm in Hong Kong, the website must first reassure wealthy families, often abroad, on three points: who advises, on which programmes, and with what caution. A local agency typically charges HKD 120,000 to 350,000 (roughly USD 15,400 to 45,000), whereas Kolonell's fixed grid is USD 2,900 (Starter), 4,900 (Growth) and 8,900 (Premium). The real cost sits in the forgotten lines: Traditional Chinese translation, professional conduct review, maintenance and updates to programmes that change often.
What an investor visa firm's website must prove
Clients in this market are not looking for a slogan. They look for eligibility, timelines, investment amounts, risks and the firm's standing, often from Shanghai, Jakarta or Dubai, and often at night. Programmes move: the US EB-5 programme was reformed by the EB-5 Reform and Integrity Act of 2022, Canada and Australia closed or changed some investor streams, several European golden visas closed, and Hong Kong launched its New Capital Investment Entrant Scheme in 2024. Every page must therefore be dated and cautious.
| Page | What it must show | Trap to avoid |
|---|---|---|
| Home | Jurisdictions covered, lawyer profiles, booking | Promising approval |
| Programme pages | General criteria, last-updated date, link to the official source | Undated investment figures |
| Team | Real qualifications, admissions, languages spoken | Vague or unverifiable titles |
| Process and timelines | Typical stages, cautious ranges | Timelines presented as certain |
| Fees | Billing basis, what is included | Misleading all-in prices |
| Privacy | Data handling under the PDPO | Forms collecting passports and bank statements without protection |
| Contact | Minimal form, time zones covered | Asking for too much data at first contact |
Advertising rules for lawyers apply online too: no guaranteed outcome, no misleading comparison. On data, the Personal Data (Privacy) Ordinance and its regulator, the PCPD, govern what your forms collect. This is not legal advice.
Real cost: local agencies versus a fixed grid
Local ranges are a 2026 ballpark based on typical Hong Kong agency quotes, converted at about HKD 7.8 to USD 1.
| Option | Local price (HKD) | Approximate equivalent (USD) | Timeline |
|---|---|---|---|
| Freelancer | 30,000 to 80,000 | 3,800 to 10,300 | 4 to 8 weeks |
| Mid-size agency | 120,000 to 350,000 | 15,400 to 45,000 | 8 to 14 weeks |
| High-end agency, Central or Quarry Bay | 400,000 to 900,000+ | 51,000 to 115,000+ | 3 to 6 months |
| Kolonell Starter | Not applicable | 2,900 | 3 to 4 weeks |
| Kolonell Growth | Not applicable | 4,900 | 3 to 4 weeks |
| Kolonell Premium | Not applicable | 8,900 | 4 to 6 weeks |
Starter covers a clear brochure site with contact. Growth adds programme pages, detailed team pages and a dated news section. Premium is the multilingual tier, for example in English and Traditional Chinese, languages set in the quote. All include a project manager reachable in your time zone, native English or French copywriting and 3 months of support. A secure client portal for document uploads, CRM or case management integration: on quote. Details on the international offer.
Hidden costs and three-year total cost
The build price is only part of the bill. Here is a three-year projection, with third-party lines clearly labelled.
| Line | Kolonell Premium (USD) | Mid-size local agency (approx. USD) |
|---|---|---|
| Build | 8,900 | 32,000 (HKD 250,000) |
| Traditional Chinese translation | 3,000 (market assumption) | Often included |
| Team photography | 1,500 (market assumption) | 1,500 (market assumption) |
| Professional conduct review | 2,000 (market assumption) | 2,000 (market assumption) |
| Maintenance, 33 months after the 3 included | 8,250 (market assumption: 250 per month) | 18,360 over 36 months (market assumption: 510 per month) |
| Three-year total | 23,650 | 53,860 |
Calculation: 8,900 + 3,000 + 1,500 + 2,000 + 8,250 = USD 23,650, against 32,000 + 1,500 + 2,000 + 18,360 = USD 53,860. At Kolonell, maintenance after the 3 included months is on quote: the figure above is a market assumption.
When a local agency is the better choice
If your firm wants in-person scoping meetings in Central, a team that writes natively in both Traditional and Simplified Chinese, or a local vendor required by procurement policy, a Hong Kong agency makes sense. It also does for an entirely new brand with video production. For a firm that already knows what it wants to say, a remote studio lowers the upfront investment.
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Questions to ask: who updates programme pages when a rule changes, and within how many days; where form data is stored; who holds the domain and the code; which accessibility target is set.
Mini case study
Illustrative example: Lanhart & Cheung, a 6-lawyer firm in Admiralty, compares a local quote of HKD 280,000 (about USD 35,900) with Kolonell Premium at USD 8,900 in English and Traditional Chinese. With USD 3,000 of translation and USD 2,000 of review (market assumptions), the build comes to USD 13,900, a gap of about USD 22,000. If the firm bills USD 20,000 per matter on average, one extra matter more than covers the difference.
FAQ
How much does a website for an investor visa firm in Hong Kong cost?
At a local agency, HKD 120,000 to 350,000 for a structured site, about USD 15,400 to 45,000 (2026 ballpark). At Kolonell: USD 2,900, 4,900 or 8,900 depending on the tier.
Can the site be in English and Traditional Chinese?
Yes, with Premium, the multilingual tier at USD 8,900: languages are set in the quote. Professional translation remains a third-party cost, around USD 3,000 as a market assumption.
How do we discuss programmes without taking risks?
Date every page, link to the official source and never promise approval. Reviewing programme pages every 3 to 6 months is a reasonable rhythm given how often rules change.
Is a secure portal for client documents included?
No, portals and integrations are on quote. For passports or bank statements, a dedicated encrypted tool is better suited than a plain form.
How quickly does the site go live?
3 to 4 weeks once content is ready, 4 to 6 weeks for Premium. A local agency usually quotes 8 to 14 weeks.
Let's scope your project. A Premium site in English and Traditional Chinese, with dated programme pages and your lawyers front and centre, delivered in 4 to 6 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
