The verdict in three sentences
For a commercial real estate advisory in Miami, the real cost of a website depends less on the build quote than on content, photography and three years of maintenance. A local agency in Brickell or Coral Gables commonly quotes $15,000 to $45,000, while Kolonell's fixed grid stops at 2,900, 4,900 or 8,900 USD with three months of support included. The gap is only worth paying if you are buying a heavy integration (CRM, synced listings database, investor portal) or ongoing local marketing support.
What does a CRE advisory website really cost in Miami?
Corporate occupiers, office landlords and investors comparing firms in Miami look at three things first: submarket knowledge (Brickell, Downtown, Wynwood, Doral, Airport West), whether the listed assignments are real, and how credible the team looks. The budget has to pay for that proof, not just a nice template.
| Option | 2026 ballpark | Typical timeline | Often excluded |
|---|---|---|---|
| Local freelancer | $4,000 to $12,000 | 4 to 10 weeks | Copywriting, accessibility, post-launch support |
| Mid-size local agency | $15,000 to $45,000 | 8 to 14 weeks | Photography, listings feed, translations |
| Premium Miami agency | $50,000 to $120,000 | 12 to 20 weeks | Maintenance, managed hosting |
| Kolonell Starter | 2,900 USD | 3 to 4 weeks | Gated areas, integrations (on quote) |
| Kolonell Growth | 4,900 USD | 3 to 4 weeks | Gated areas, integrations (on quote) |
| Kolonell Premium, the multilingual tier | 8,900 USD | 4 to 6 weeks | Languages set in the quote, integrations on quote |
The local ranges reflect typical agency quotes and public rate pages, not a study. All three Kolonell tiers include a project manager reachable in your time zone, native English or French copywriting, delivery in 3 to 4 weeks (4 to 6 for Premium) and three months of support. Details are on the international offer.
What the site has to prove to occupiers and investors
A corporate real estate director relocating a team to Miami searches for things like "office space Brickell tenant rep", "industrial broker Doral" or "sublease Downtown Miami". Your site needs concrete pages that answer those intents:
- Home page built around outcomes: assignment types (tenant rep, landlord rep, investment sales, industrial).
- Submarket pages with dated market commentary and no invented numbers.
- Real listings only, removed as soon as they are no longer available.
- Research reports published quarterly as PDF or web pages, with methodology.
- Team with licenses and specialties; transactions shown only when public or authorized.
- Fast contact by assignment type, with a short form that asks for no more than needed.
On the rules side, state real estate licensing governs broker advertising, including how the licensed firm's name appears. There is no single federal privacy law in the US, but ADA Title III website accessibility suits are frequent: target WCAG 2.1 or 2.2 level AA. Newsletters fall under CAN-SPAM. This is not legal advice.
Hidden costs and the three-year total
The build quote does not tell the whole story. Here is a 36-month projection for a firm of 6 to 10 brokers, with market assumptions clearly labeled.
| Three-year line item | Mid-size local agency | Kolonell Growth |
|---|---|---|
| Build | $28,000 (midpoint) | 4,900 USD |
| Office and team photography | $2,500 (market assumption) | $2,500 (market assumption) |
| Advertising compliance review by your counsel | $1,500 (market assumption) | $1,500 (market assumption) |
| Post-launch maintenance | $300/month × 33 = $9,900 (market assumption) | On quote after the 3 included months |
| CRM or listings feed integration | Often $5,000 to $15,000 | On quote |
| Total excluding integration and Kolonell maintenance | $41,900 | 8,900 USD |
The line that surprises people most is syncing listings from a market database or CRM: price it separately with any provider. Spanish translations, useful in Miami for part of the landlord and Latin American investor audience, belong either to the Premium tier (languages set in the quote) or to a third-party translator.
When a local agency is the better choice
To be fair, a Miami agency makes sense if you want weekly in-person meetings, on-site video and drone production, a local ad campaign run by the same team, or a deep integration with internal tools from day one. Kolonell works remotely, with a project manager in your time zone, which suits firms that already have their photos, their reports and someone who can sign off quickly. As a real estate reference, Kolonell built the website of Orven Properties, a Dubai real estate company.
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Questions to ask any provider before signing:
- Who writes the submarket pages, and from which sources?
- How are expired listings taken down?
- Is the site tested against WCAG 2.2 AA, and by whom?
- What does maintenance cost after the included period?
- Who owns the domain, the hosting and the logins?
Mini case study
*Illustrative example.* Daniela, managing partner of "Bayline CRE Partners", a 7-broker firm in Brickell, receives a local quote of $32,000. She picks Kolonell Growth at 4,900 USD, adds a photo shoot at $3,000 (market assumption) and a compliance read by her attorney at $1,500 (market assumption). Total: 4,900 + 3,000 + 1,500 = $9,400. The gap with the local quote is 32,000 − 9,400 = $22,600, which she sets aside for a quarterly research report and the CRM integration priced on quote.
FAQ
How much does a commercial real estate advisory website cost in Miami in 2026?
Local agencies generally quote $15,000 to $45,000, and premium agencies up to $120,000. At Kolonell, the fixed grid is 2,900, 4,900 or 8,900 USD depending on the tier.
Which tier fits a firm with submarket pages?
Growth at 4,900 USD suits most firms that publish submarket pages and reports. Premium at 8,900 USD is the multilingual tier, with languages set in the quote.
Can listings sync automatically?
Yes, but it is an integration priced on quote, often $5,000 to $15,000 at local agencies. It depends on the data source and its terms of use.
How long does it take to launch?
Kolonell delivers in 3 to 4 weeks, or 4 to 6 weeks for Premium, once content is ready. A local agency usually plans 8 to 14 weeks.
What happens after the three included months of support?
Maintenance is offered on quote. In the Miami market, budget $150 to $400 per month as a market assumption, depending on how often you update.
Let's scope your project. A firm website with submarket pages, real listings and research, on the Growth or Premium tier, deliverable in 3 to 6 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
