The verdict in three sentences
Motorbike delivery without an SLA or tracking guarantees disputes: the customer has no idea where the order is and you can prove nothing. A service-level agreement (target time, penalty, proof of delivery) turns chaos into a kept promise. 2026 target: under 90 minutes intra-city, real-time GPS tracking and photo or OTP proof at handover.
The SLA commitments that matter
A motorbike delivery SLA sets measurable thresholds and penalties for breaches. It aligns courier, platform and seller on shared goals and gives the customer visibility that cuts support calls short.
| SLA commitment (2026 target) | Value | Penalty if missed |
|---|---|---|
| Intra-city delivery time | < 90 min | Late penalty |
| Real-time GPS tracking | Yes | — |
| Customer-contact rate | 95% | Escalation |
| Proof of delivery | Photo / OTP | Run unpaid |
| Successful-delivery rate | > 92% | Partner review |
| Cash payback | D+1 | Late interest |
Courier capacity, cost and profitability
A motorbike courier completes 15 to 25 runs a day depending on density and traffic. Cost per run sits between 800 and 1,800 FCFA. Well sized, a dedicated courier becomes more profitable than an aggregator past a certain volume, with better SLA control.
| Courier parameter (2026) | Range | Note |
|---|---|---|
| Daily capacity | 15 - 25 runs | By zone/traffic |
| Cost per run | 800 - 1,800 FCFA | Excludes outskirts |
| Intra-city target time | < 90 min | Off-peak |
| Proof of delivery | Photo + OTP | Anti-dispute |
| Successful-contact rate | 95% | Call/SMS ahead |
| Late penalty | 200 - 500 FCFA | Per run |
Mini case study
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Moussa, who runs an electronics shop, suffered 8% "parcel never received" disputes on 350 deliveries/month, each averaging 15,000 FCFA in refunds, i.e. 28 × 15,000 = 420,000 FCFA/month in losses. By imposing an SLA with photo + OTP proof and tracking, disputes fall to 1.5%, i.e. 5 cases: losses drop to 75,000 FCFA/month, a 345,000 FCFA saving, for a tracking overhead of about 40,000 FCFA.
FAQ
What delivery time should I target in the city? Under 90 minutes intra-city in 2026 for a standard order. Beyond that, add a late penalty to hold the courier accountable.
Is GPS tracking essential? Yes. It cuts most support calls and reassures the customer while giving you proof of the route in case of dispute.
How do I prove a delivery? With a photo of the handed-over parcel and/or an OTP code entered by the customer. Without proof, the run can be deemed unpaid under the SLA.
How many runs per courier per day? Between 15 and 25 depending on density and traffic. Beyond that, quality and the 90-minute target degrade.
Is a dedicated courier more profitable than an aggregator? Often yes past a steady volume, since you avoid the 8-to-15% commission while keeping full SLA control.
Let's talk about your project. We set up SLAs, real-time tracking and proof of delivery for your couriers. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
