The verdict in three sentences
In Stockholm, a management consultancy website built by a local agency costs, as a 2026 ballpark, about 90 000 to 400 000 SEK, roughly 8 000 to 36 000 EUR, and more for a firm of several dozen consultants with a client extranet. Kolonell builds the expertise pages, anonymised case studies, insights section and meeting booking for a fixed price of 2 700, 4 500 or 8 200 EUR, in native English, delivered in 3 to 4 weeks. For a boutique selling to industrial operations leaders and public buyers, the right yardstick is the 3-year cost and the site's ability to win qualified meetings.
What do Stockholm agencies, freelancers and Kolonell charge?
These ranges are prudent. They rest on public rate cards of Swedish agencies, minimum project sizes visible on Clutch.co profiles, hourly rates published by Stockholm agencies (often 1 000 to 1 600 SEK per hour, about 90 to 145 EUR) and rates shown on Upwork and Malt. Conversion used: about 11.1 SEK to 1 EUR.
| Criterion | Stockholm agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build price, 2026 ballpark | 90 000 to 400 000 SEK (8 000 to 36 000 EUR) | 30 000 to 90 000 SEK (2 700 to 8 100 EUR) | 2 700 / 4 500 / 8 200 EUR, fixed |
| Changes outside scope | 1 000 to 1 600 SEK per hour | 600 to 1 000 SEK per hour | Quoted before any work |
| Usual timeline | 10 to 16 weeks | 6 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| English copy for expertise pages | Often billed extra | Rarely included | Native, included |
| Swedish version | Native | Usually native | Supplied by you or quoted separately |
| Partner portraits | Often an option | Rarely | Not included: local photographer |
| Ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
A project manager books Google Meet calls at the firm's hour and sends a written update every week. The team is in Senegal (GMT), 1 to 2 hours behind Stockholm depending on the season. Payment by bank transfer or Wise, 50 % at kickoff, 50 % at delivery. The full scope is on our international website offer.
What is the 3-year cost for a five-partner firm?
The build price does not tell the whole story. A consultancy publishes insights, adds case studies, recruits and reshapes its practices. The table applies the same maintenance assumption on both sides, since Kolonell maintenance after the support period is quoted on request.
| Item over 36 months | Stockholm agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 180 000 SEK, about 16 200 EUR | 4 500 EUR |
| Swedish version | Included | Written in house, assumption 1 800 EUR |
| Support after launch | Depends on contract | 3 months included |
| Maintenance (same assumption) | 150 EUR per month over 33 months, 4 950 EUR | 4 950 EUR, maintenance quoted on request |
| 6 case studies added over 3 years | 8 hours at 130 EUR, 1 040 EUR | Quoted beforehand, assumption 800 EUR |
| Indicative total | 22 190 EUR | 12 050 EUR |
Use this table as a reading grid for quotes, not as a forecast.
What does each Kolonell tier include for a consultancy?
| Item | Starter 2 700 EUR | Growth 4 500 EUR | Premium 8 200 EUR |
|---|---|---|---|
| Expertise pages | 3 to 4 core offers | One page per practice and per client sector | Full practice x sector structure |
| Case studies | 2 to 3 anonymised cases | Reusable template, sector filter | Filterable library |
| Insights and reports | News page | Articles, downloadable reports, newsletter sign-up | Insights hub organised by theme |
| Partners | Team page | One bio per partner, LinkedIn link | Detailed bios, talks and publications |
| Meeting booking | Link to Calendly or your tool | Embed of your tool | Journey per request type |
| Careers | Simple section | Careers page with open roles | Full careers page, candidate journey |
| Bilingual FR/EN site | No | No | Included |
A client extranet for sharing deliverables and documents is a custom application, quoted on request. So is ongoing search work.
What your Stockholm prospects expect from the site
Stockholm hosts headquarters of industrial groups, a dense fintech and tech ecosystem and many public authorities. The same firm can answer an operations director on Monday and a public tender on Thursday. The site has to serve both readings:
- Precise practices: operations transformation, supply chain, sustainability management, organisation design. Not a list of fifteen services.
- Case studies anonymised or published with the client's written consent, with no invented result and no logo shown without permission.
- References public buyers can read: Swedish public contracts fall under the Public Procurement Act (LOU) and often run through framework agreements; the site should present skills, sample CVs and contact details clearly.
- Partner bios consistent with LinkedIn, listing only certifications actually held (CMC, for example, only if that is the case).
- A careers page: hiring senior consultants is often as strategic as selling.
- English first, widely used in Stockholm business, and Swedish for public clients.
On compliance: contact forms, newsletter and applications fall under the GDPR, supervised by IMY (Integritetsskyddsmyndigheten). CVs received need a defined retention period. WCAG 2.1 AA is a sound technical reference for accessibility. This is not legal advice.
Need a professional website?
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Red flags in a quote
- No copywriting planned for the expertise pages: the project stalls while partners bill their clients.
- A client logo wall offered with no question about permissions or your NDAs.
- A proprietary booking tool billed every month when your Calendly already exists.
- The domain registered in the agency's name.
- An extranet slipped into the package with no specification: ask what it really does.
Mini case study
Illustrative example. Johanna L. is managing partner of a boutique with five partners and twelve consultants, specialised in operations and sustainability for Nordic industrial companies and a few public buyers. A Stockholm agency proposes 180 000 SEK, about 16 200 EUR, in Swedish and English, delivered in 14 weeks. Kolonell proposes Growth at 4 500 EUR in English, with the Swedish version written by one of the firm's consultants (assumption 1 800 EUR of internal time).
With the same maintenance on both sides and six case studies added, the 3-year total is 22 190 EUR versus 12 050 EUR, a 10 140 EUR gap. Johanna keeps the option of a client extranet, quoted separately, if a key account asks for one.
FAQ
How much does a consultancy website cost in Stockholm in 2026?
With a local agency, expect 90 000 to 400 000 SEK, about 8 000 to 36 000 EUR, and 30 000 to 90 000 SEK with a freelancer. Kolonell charges a fixed 2 700, 4 500 or 8 200 EUR.
Does Kolonell write the case studies?
Yes, from your notes or a 45-minute interview, in native English or French. The firm approves each case and the client's consent before publication.
Can the site be in Swedish?
The Swedish version is supplied by the firm or quoted separately. A bilingual FR/EN site is included on Premium at 8 200 EUR.
Is a client extranet included?
No, it is a custom application quoted on request. All three tiers do include forms, booking and 3 months of support (6 on Premium).
How does payment work?
By bank transfer or Wise, 50 % at kickoff and 50 % at delivery, two payments of 2 250 EUR on Growth.
Let's scope your project. Send us your practices, two or three anonymised cases and your target languages, and we come back with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.