The verdict in three sentences
For a high-end real estate agency in Eindhoven, a 2026 website redesign costs, as a ballpark, EUR 7,000 to 25,000 with a local agency, against a fixed EUR 4,500 (Growth) or EUR 8,200 (Premium) with Kolonell, with the Funda feed or property CRM integration quoted separately. Buyers in the Brainport region, many of them engineers relocating for ASML and its suppliers, browse new developments on their phones, so fast mobile pages and WCAG 2.2 AA accessibility decide whether a project page converts. The redesign fails when it drops ranking project URLs or ships heavy render galleries, both avoidable with a URL inventory, a 301 map and a strict image budget.
Why do Eindhoven agencies redesign now?
Agencies selling in Stratum, Genneper Parken, Waalre and Veldhoven, and marketing new developments around the city, often run a site built for desktop brochures. Typical signs:
- Project pages for new developments weigh 5 to 10 MB because renders and floor plans are uploaded unoptimised.
- The availability list for an off-plan project is a PDF that cannot be read on a phone or by a screen reader.
- Contrast, keyboard navigation and form labels fail basic accessibility checks.
- Expatriate buyers find no English version of the project pages.
- Finished projects leave dozens of orphaned URLs.
Our international website offer treats speed and accessibility as part of the redesign, not as extras.
What do you get for each budget level?
Local ranges reflect typical quotes and public rate pages of agencies in Eindhoven and North Brabant, in general terms.
| Scope item | Freelance, EUR 2,500 to 6,500 | Local agency, EUR 7,000 to 25,000 | Kolonell Growth, EUR 4,500 | Kolonell Premium, EUR 8,200 |
|---|---|---|---|---|
| Custom templates for project and unit pages | Rarely | Yes | Yes | Yes |
| WCAG 2.2 AA design and build target | Varies | Often an add-on | Yes, built in | Yes, built in |
| Mobile image and performance budget | Rarely | Varies | Yes | Yes |
| Dutch and English | Usually one language | Often extra | One language | Premium, the multilingual tier, languages set in the quote |
| Availability table as HTML instead of PDF | Rarely | Yes | Yes | Yes |
| Funda feed or property CRM integration | On quote | On quote | On quote | On quote |
| Delivery once content is ready | 4 to 10 weeks | 8 to 16 weeks | 3 to 4 weeks | 3 to 4 weeks |
Kolonell tiers include a project manager in your time zone, native English copywriting and 3 months of support; maintenance afterwards is on quote. Starter, at EUR 2,700, suits a compact site rather than an agency with several development projects. Renders, photography, video and floor plans are third-party costs from the developer or a local photographer.
How fast and accessible should the new site be?
Set measurable targets in the brief so every quote is compared on the same basis.
| Target | Typical old project page | Redesign target |
|---|---|---|
| Page weight on mobile | 5 to 10 MB | Under 1.5 MB on first load |
| Largest Contentful Paint (4G) | 4 to 8 seconds | Under 2.5 seconds |
| Hero render format | Full-size JPEG | Resized WebP or AVIF, lazy-loaded gallery |
| Colour contrast for text | Often below 4.5:1 | At least 4.5:1 for body text |
| Keyboard and screen reader access | Gallery and filters unreachable | All filters and forms operable by keyboard, labelled |
| Availability of units | PDF download | Accessible HTML table, PDF optional |
WCAG 2.2 AA is a sound target for any agency. The European Accessibility Act has applied since June 2025 to specific services such as e-commerce and banking; whether it covers your site depends on what the site does, so check with your adviser. Under the GDPR (AVG), supervised in the Netherlands by the Autoriteit Persoonsgegevens, enquiry forms should collect only name, contact, the project or unit reference and an optional budget range, with no ID or financial documents. Anti-money-laundering checks on buyers stay within your own procedure. This is not legal advice.
Which risks matter most, and how is the timeline built?
| Risk | Likelihood in a real estate redesign | Mitigation | When |
|---|---|---|---|
| Lost rankings on project and neighbourhood URLs | High | URL inventory from Search Console, 301 map, finished projects redirected to an archive page | Week 1 and go-live |
| Content migration errors in unit data | Medium | Field mapping, test import of one full project | Week 2 |
| Funda or CRM feed breaks | Medium | Separate scope, test with withdrawn and sold units | Parallel, on quote |
| Off-plan claims not matching the developer's documents | Medium | Compliance review of prices, dates and wording with the developer and your makelaar | Week 3 |
| Downtime at launch | Low | DNS switch on a quiet evening, old site kept on staging for a week | Week 4 |
The Kolonell sequence is 3 to 4 weeks once content is ready: audit and URL inventory in week 1, templates and accessibility design in weeks 1 to 2, build and migration in weeks 2 to 3, testing and go-live in weeks 3 to 4.
Questions to ask each provider: Will you run an accessibility test and share the report? What is your image budget per page? Is the 301 map delivered as a file? Is the Funda or CRM feed a separate quoted line?
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
When is a local Eindhoven agency the better choice?
A local agency is the better choice if you need on-site sessions with developers and sales teams in Dutch, a full brand for each new development, or a team that already maintains the developer's sales platform. Kolonell is the better fit for a fixed-price redesign of an established agency site where speed and accessibility are the priorities.
Mini case study
Illustrative example: "Kempen Projectmakelaars", a fictional independent agency in Eindhoven specialised in new developments and off-plan sales, wants Dutch and English project pages.
- Kolonell Premium (the multilingual tier, languages set in the quote): EUR 8,200.
- Independent accessibility audit by a third-party auditor (third-party cost): about EUR 1,200.
- Maintenance months 4 to 36 at a market assumption of EUR 100 per month (Kolonell maintenance after the 3 included months on quote): 33 x 100 = EUR 3,300.
- Funda feed: on quote.
Three-year total excluding the feed: 8,200 + 1,200 + 3,300 = EUR 12,700. On the performance side, cutting a project page from 6 MB to 1.2 MB means 80 % less data for every visitor on a phone.
FAQ
What does a high-end real estate website redesign cost in Eindhoven?
As a 2026 ballpark, EUR 7,000 to 25,000 with a local agency. Kolonell charges EUR 4,500 for Growth and EUR 8,200 for Premium, with feeds on quote.
Is WCAG 2.2 AA required for an agency website?
It depends on the services the site provides, so check with your adviser. As a target it costs little when built in from week 1 and avoids a retrofit that can take 2 to 4 weeks later.
How fast should a project page load on a phone?
Aim for a Largest Contentful Paint under 2.5 seconds and under 1.5 MB on first load. Unoptimised renders are the usual cause of 5 MB pages.
What happens to URLs of sold-out developments?
Redirect them with a 301 to an archive or neighbourhood page. A typical agency map covers 100 to 300 URLs.
Are renders and floor plans part of the web price?
No. They come from the developer or a local photographer as third-party costs, separate from the EUR 4,500 or EUR 8,200 web price.
Let's scope your project. Share your project pages, your feed setup and your languages, and we will price a fast, accessible redesign with the feed on a separate line. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
