The verdict in three sentences
For a wealth management firm or family office in Zurich, a local agency is the better choice if your site must speak German first to a Swiss clientele, with portraits shot in your offices and sign-off meetings in person. A remote studio like Kolonell fits when the site targets an international clientele in English, you want a fixed price of 2 700 CHF, 4 500 CHF or 8 200 CHF and your compliance team approves copy in writing. Either way, discretion comes first: no performance figures, no client names, and a secure client portal is a custom application, quoted on request.
Zurich agency or remote studio: the comparison, criterion by criterion
| Criterion | Zurich agency | Kolonell (remote studio) |
|---|---|---|
| Physical presence | Workshops in your offices, in Enge or on Bahnhofstrasse | No in-person meetings, Google Meet calls at your hours |
| On-site photo and video | Often organised by the agency | No: you supply images or book a local photographer |
| Time zone | The same | Team in Senegal (GMT), one hour behind in winter, two in summer |
| Languages | Native German, English and French depending on the agency | Native English and French; German supplied by you or quoted separately |
| Price | 20 000 to 90 000 CHF, 2026 ballpark | 2 700 CHF / 4 500 CHF / 8 200 CHF, fixed |
| Timeline | 10 to 20 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Ownership | Check the contract | Domain in your name, all access handed over |
| Support | Maintenance contract | 3 months included, 6 on Premium |
Agency prices come from public rate cards of Zurich agencies working for private banking and asset management, minimum project sizes on Clutch.co and hourly rates published by local studios (often 140 to 220 CHF per hour). A Zurich freelancer typically charges 5 000 to 18 000 CHF for a site of this kind, based on profiles visible on Malt and Upwork.
When is a Zurich agency the better choice?
Let us be frank: in several cases we would point you to a local agency.
- Your clients are mainly Swiss German and expect flawless German copy with local market nuance. Kolonell does not write German.
- You want a shoot in your offices, partner portraits and city imagery run by the same supplier.
- Your executive committee signs off in meetings, around a table, rather than through written comments.
- You need a client portal from day one, with strong authentication and document exchange. A finance-focused agency is often used to these projects; at Kolonell it is a custom application, quoted on request.
When does a remote studio like Kolonell fit?
- Your clientele is international (families living abroad, entrepreneurs, English-speaking clients) and the site must exist first in native English, with a French version possible from Premium at 8 200 CHF.
- You want a written fixed price and a short timeline: a Growth site at 4 500 CHF usually goes live in 3 to 4 weeks.
- Your compliance team works in writing: a weekly written update and pages approved one by one suit this way of working.
- You want to stay in control: domain in your name, all access handed over, pages your team can edit.
Payment by bank transfer or Wise, 50 % at kickoff, 50 % at delivery. Details on our international website offer.
What a Zurich wealth manager's site must respect
Zurich brings together private banks, independent asset managers, family offices and trustees, with a clientele that is often international and very attached to discretion. Since 2020, the Financial Institutions Act (FinIA, LEFin) requires portfolio managers and trustees to hold FINMA authorisation, with ongoing supervision by a supervisory organisation; a single family office may be in a different position depending on its structure. The Financial Services Act (FinSA, LSFin) governs client information and advertising for financial instruments. In practice, for the site:
| Page or feature | Starter 2 700 CHF | Growth 4 500 CHF | Premium 8 200 CHF |
|---|---|---|---|
| Investment philosophy and services | One page | One page per service (discretionary mandates, advisory, wealth planning) | Services and client profiles |
| Team and governance | Partners | Team, governance, regulatory status | Detailed pages and organisation chart |
| Regulatory notices and client information | Legal page | Dedicated FinSA information page | Full section with documents |
| Publications and market notes | No | Simple blog | Publications section with categories |
| First-contact form | Simple | Qualified (country, type of need) | Qualified and routed by contact person |
| Bilingual French and English | No | No | Yes |
- No performance figures on the site without your compliance sign-off, and no promise of returns.
- Exact status: state your FINMA authorisation and supervisory organisation as they appear in your documents, without approximation.
- Discretion: no client names, no identifiable testimonials, partner photos only with their consent.
- Restrained forms: do not ask for amounts or wealth details in a form; a first contact is enough.
Compliance, facts only. The revised Swiss Federal Act on Data Protection (revFADP, nLPD) has been in force since 1 September 2023; forms and audience measurement tools must be documented in your privacy notice, and a European clientele can also bring the GDPR into play. WCAG 2.1 or 2.2 AA is the reference for accessibility. This is not legal advice.
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Questions to ask every supplier
- Who writes the German, English and French, and who checks the financial vocabulary?
- How does compliance sign-off work: versions, written comments, history?
- Where is the site hosted and which third-party tools (fonts, analytics, maps) send data?
- Are the domain and access in your name?
- Is the client portal priced separately, with a security specification?
Mini case study
Illustrative example. Lukas M. is a partner at a 9-person independent asset manager in Zurich whose clients live mostly outside Switzerland. A Zurich agency quotes 48 000 CHF, with German copy and a photo shoot. He picks Kolonell Growth at 4 500 CHF for an English site, has the pages translated into German by a financial translator for 3 500 CHF and books a half-day of portraits with a local photographer for 1 200 CHF. Total: 9 200 CHF, which is 38 800 CHF less. Review by his compliance officer is the same in both scenarios.
FAQ
Is a 2 700 CHF site credible for a family office?
For a family office that only wants a restrained presence and a contact point, yes. Once you need service pages, a regulatory section and a qualified form, Growth at 4 500 CHF fits better.
Can Kolonell write in German?
No. Kolonell writes in English and French; German is supplied by you or quoted separately. A financial translator costs a 2026 ballpark of 2 500 to 5 000 CHF for 12 to 20 pages.
Can you build a client area to share reports?
Yes, as a custom application, quoted on request, with a security specification. The marketing site stays at 2 700 CHF, 4 500 CHF or 8 200 CHF.
How do you work without in-person meetings?
Through Google Meet calls at your hours, with one hour of time difference in winter and two in summer, and a written update every week. Support lasts 3 months after launch, 6 months on Premium.
Should we display our FINMA authorisation?
The exact notices depend on your status; your counsel or supervisory organisation will tell you what to publish. Kolonell includes a regulatory page from Growth at 4 500 CHF.
Let's scope your project. Send us your regulatory status, your languages and the list of pages you want: we reply with a fixed-price plan and a site delivered in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.