The verdict in three sentences
For a mechatronics or industrial engineering firm in the Brainport region, the website's first jobs are to recruit engineers and reassure clients who are strict about confidentiality. An Eindhoven agency is worth it if you want a partner present at your assembly sites and carefully crafted Dutch messaging, while a remote studio is enough for an English-first site with a clear scope and a controlled budget. The non-negotiable point is ownership of the domain, code and images, written into the contract.
What do your buyers and candidates actually check?
In Eindhoven's high-tech supply chain, many projects are covered by non-disclosure agreements. References are therefore often anonymised (“a semiconductor equipment maker”, “a medical systems integrator”) with the type of assignment, the discipline and an image approved by the client. Candidates read the site in English: a large share of the engineers hired in the region come from abroad.
That dual audience shapes the choice of provider. Here are six common scenarios.
| Scenario | Best-suited option | Why |
|---|---|---|
| English-first site, international recruitment | Remote studio | Native English included, fixed price from EUR 4,500 (Growth) |
| Dutch messaging for local industrial SMEs | Eindhoven agency | Dutch tone and vocabulary in house |
| Photos inside clients' secure areas | Third-party local photographer, whichever web provider | Access, badges and on-site approval |
| Launch before a trade fair in 5 weeks | Remote studio | Delivery in 3 to 4 weeks |
| Integration with a local ATS or ERP | Eindhoven agency or local integrator | Direct contact with the vendor |
| Monthly workshops with leadership | Eindhoven agency | Physical presence, Strijp-S or High Tech Campus minutes away |
When is the local agency clearly better?
Plainly: if your sales leadership wants to co-write every page in Dutch during workshops at your offices, if your site must connect to recruitment software set up by a local integrator, or if you want a single partner who also produces videos of your assembly lines, hire an Eindhoven agency. As a 2026 ballpark, it charges EUR 9,000 to 28,000 for an engineering firm site, based on typical quotes and public rate pages of regional agencies. A local freelancer is more likely at EUR 3,000 to 8,000.
The remote studio wins when the site is English-first, when you want a price known in advance and when you can organise photo shoots yourself. At Kolonell: Starter at EUR 2,700, Growth at EUR 4,500, Premium (the multilingual tier, languages set in the quote) at EUR 8,200, with a project manager reachable in your hours (CET), native English or French copywriting and 3 months of support. Details are on the international offer page.
What does each option cost, year by year?
Assumptions: photos by an independent local photographer (EUR 1,800, third-party cost), maintenance and hosting at a market rate of EUR 100 per month (market assumption; at Kolonell maintenance after 3 months is on quote), Dutch review by an independent copywriter at EUR 1,200 when the provider does not include it.
| Option | Year 1 | Year 2 | Year 3 | 3-year total |
|---|---|---|---|---|
| Eindhoven agency, Dutch and English (build EUR 20,000) | EUR 23,000 | EUR 1,200 | EUR 1,200 | EUR 25,400 |
| Local freelancer, Dutch and English (build EUR 6,000) | EUR 9,000 | EUR 1,200 | EUR 1,200 | EUR 11,400 |
| Kolonell Premium, Dutch and English (EUR 8,200 + EUR 1,200 review) | EUR 12,100 | EUR 1,200 | EUR 1,200 | EUR 14,500 |
| Kolonell Growth, English only (EUR 4,500) | EUR 7,200 | EUR 1,200 | EUR 1,200 | EUR 9,600 |
In year 1, the Kolonell options include 9 months of market-rate maintenance (EUR 900) since 3 months are included.
Which site needs and which rules apply in Eindhoven?
The site should offer references with large images approved in writing, pages per discipline (mechatronics, automation, machine design, industrial installation), a detailed careers page with roles and onboarding path, a library of prequalification documents, a safety and quality page described in general terms, and team pages where titles appear only as actually held. Pages must load fast on shop-floor tablets.
The GDPR (AVG) applies, supervised by the Autoriteit Persoonsgegevens: privacy notice, cookie consent, CVs kept for a defined period. The European Accessibility Act, applicable since June 2025, mainly targets consumer products and services; for a B2B site, WCAG 2.1 AA remains a sound target. This is not legal advice.
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Questions to ask: does the structure support anonymised references? Are domain and code in the firm's name? Who writes the technical English? Are photo rights assigned to you? How do you add a job opening without a developer?
Mini case study
Illustrative example: Joost Verhoeven, operations director of a 50-person mechatronics firm at Strijp-S, compares internal time. With the agency: 6 workshops of 2 hours with 3 people, plus 30 minutes of travel each, so 6 × 3 × 2.5 = 45 hours. With the studio: 5 video calls of 1.5 hours with 2 people, so 15 hours. The 30-hour gap, valued at an internal cost of EUR 90, is worth EUR 2,700. Since 80% of his candidates and buyers read English, he chooses Growth in English at EUR 4,500 and leaves Dutch pages for a second phase on quote.
FAQ
Can we publish references covered by an NDA?
Yes, anonymised and with the client's written approval. Plan 6 to 10 references of 150 to 250 words each for a first launch.
Do we need a Dutch site in Eindhoven?
Not always: an English-only site (Growth at EUR 4,500) is enough if your buyers and candidates read English. For both languages, plan on Premium at EUR 8,200, languages set in the quote.
What does an industrial photographer cost in Eindhoven?
As a 2026 ballpark, EUR 800 to 1,200 per day, paid directly to the local photographer. Access to secure areas is negotiated with the client.
How fast can a site be ready before a trade fair?
Kolonell delivers in 3 to 4 weeks once content is ready. A local agency often quotes 8 to 12 weeks.
What happens after the 3 months of support?
Maintenance is on quote. For your calculations, a market assumption of EUR 80 to 150 per month is reasonable.
Let's scope your project. A recruitment and references site in English, with Dutch as an option, budget EUR 4,500 to 8,200, delivered in 3 to 4 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.