The verdict in three sentences
In Washington DC, an interior design studio website handled by a local agency costs, as a 2026 ballpark, between 10 000 and 40 000 USD, more if the gallery is animated or the agency organizes the photography. Kolonell delivers the project portfolio, the services and process page and a qualified project request at a fixed price of 2 900, 4 900 or 8 900 USD, with no shoot and no site visit. For a studio working in Georgetown houses or diplomatic residences, the real question is discretion: which projects to publish, with what consent and which photo credits.
What do Washington agencies, freelancers and Kolonell charge?
The ranges are prudent and unofficial. They draw on sources such as public rate cards of agencies in the Washington area (the District, Northern Virginia, Maryland), minimum project sizes listed on Clutch.co, published hourly rates (often 125 to 225 USD per hour at agencies) and rates visible on Upwork. The spread mainly depends on the number of projects to stage and the level of animation.
| Criterion | Washington agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 ballpark | 10 000 to 40 000 USD | 3 500 to 12 000 USD | 2 900 / 4 900 / 8 900 USD, fixed |
| Photography of completed projects | Sometimes coordinated by the agency | Rarely | Not included: your images or a local photographer |
| Project page copy | Often billed separately | Rarely included | Native English or French copy included |
| Usual timeline | 8 to 14 weeks | 5 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Out-of-scope changes | Often 125 to 225 USD per hour | Often 70 to 120 USD per hour | Quoted before any work |
| Support after launch | Separate contract | Case by case | 3 months, 6 on Premium |
| Ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
The project manager is reachable during your hours: Google Meet calls set on Washington time and a written update every week. The team is based in Senegal (GMT), 5 hours ahead in winter and 4 in summer. Details are on our international website offer.
What 3-year cost should a Washington studio plan for?
A studio adds projects as installations are completed and often has to pay an interiors photographer for each one. The table uses the same maintenance assumption on both sides, since Kolonell maintenance after the support period is quoted on request.
| Item over 36 months | Washington agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 18 000 USD | 4 900 USD |
| Support after launch | Depends on contract | 3 months included |
| Maintenance (same assumption) | 180 USD per month over 33 months, 5 940 USD | 5 940 USD, maintenance quoted on request |
| 10 new projects added over 3 years | 10 h at 150 USD, 1 500 USD | Quoted beforehand, assumption 1 200 USD |
| Photos of 4 projects by an interiors photographer | 4 000 USD | 4 000 USD |
| Indicative total | 29 440 USD | 16 040 USD |
What each Kolonell tier contains for an interior design studio:
| Tier | Price | Typical content |
|---|---|---|
| Starter | 2 900 USD | Home, portfolio of 6 projects, services, about, project request |
| Growth | 4 900 USD | Filterable portfolio (residential, row houses, offices, hospitality), process and fees page, real press only, Instagram and Houzz embedded |
| Premium | 8 900 USD | Growth + bilingual FR/EN site, pages per project type, optimized WebP/AVIF gallery, written schedule at kickoff |
| On request | Quoted | Private client area for mood boards and site progress |
What should an interior design studio show in Washington?
The Washington client base is distinctive: owners of row houses on Capitol Hill, in Dupont Circle or Georgetown, diplomatic families settled in Kalorama, staff of international organizations who rent and then buy, and weekend homes on the Maryland shore or in Virginia.
- Historic houses: many projects involve original moldings, fireplaces and floors. Show how you work with them. In historic districts, exterior changes go through the District's preservation review (in Georgetown, the Old Georgetown Board); stay factual and point to the architect or the relevant authorities.
- Diplomatic residences: many clients refuse any publication. Plan anonymized projects, with no address or facade view, and written consent for every published image.
- Fee models: explain clearly whether you charge a flat fee, a percentage of the project budget or by the hour, without posting figures that would bind you.
- Qualified project request: indicative budget, floor area, timeline, photos of the space, type of property (purchase, rental, official residence).
- Professional title: the District of Columbia regulates the title and practice of registered interior designer; use only the title you hold on the site, and never present yourself as an architect without holding that title. NCIDQ certification can be highlighted if you have it.
- Rights and data: check the photographer's web license, blur faces and identifying objects, get the owners' consent. Add alt text to every portfolio image for accessibility (WCAG 2.1 AA).
This is not legal advice.
How do you compare quotes and spot red flags?
Ask how many projects are laid out at delivery, who writes the copy, how you will add a project yourself and what each addition costs when the vendor does it.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Red flags: a gallery with several megabytes per image, a purchased theme resold as custom, photos published without a web license, an agency that keeps the domain or a promise of a guaranteed Google position.
Mini case study
Illustrative example. Claire B. and her partner run a 4-person studio on Capitol Hill focused on row house renovations and fitting out expatriate residences. A Washington agency quotes them 24 000 USD in 12 weeks. Kolonell offers Premium at 8 900 USD, bilingual FR/EN for their French-speaking diplomatic clients, with a written 5-week schedule. In both cases they budget an interiors photographer for 2 projects, 2 600 USD.
Build and photos: 26 600 USD with the agency versus 11 500 USD with Kolonell, a 15 100 USD gap. They publish 5 named projects and 3 anonymized ones, each with written consent.
FAQ
How much does an interior design studio website cost in Washington DC in 2026?
As a ballpark, 10 000 to 40 000 USD with a local agency and 3 500 to 12 000 USD with a freelancer. Kolonell charges a fixed 2 900, 4 900 or 8 900 USD.
Does Kolonell photograph our projects?
No, Kolonell does no shooting and no site visits. You supply your images or book a local interiors photographer, often 800 to 2 000 USD per project based on published rates.
Can we publish a project without showing the address?
Yes, the portfolio can present anonymized projects with no facade or precise neighborhood. Written client consent is still recommended for every image.
Can the site be in French and English?
Yes, bilingual FR/EN is included in Premium at 8 900 USD. A Spanish or Arabic version is supplied by you or quoted separately.
How does payment work?
By bank transfer or Wise, 50 % at kickoff and 50 % at delivery. On Growth, that means two payments of 2 450 USD.
Let's scope your project. Send us your best projects, your fee models and the clients you want to reach, and we come back with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.