The verdict in three sentences
On the Gold Coast, an interior design studio website built by a local agency costs, as a 2026 ballpark, 12 000 to 40 000 AUD (about 7 900 to 26 400 USD), and more with art direction, drone or video work. Kolonell delivers the portfolio, the service pages and a qualified project brief form for a fixed 2 900 USD, 4 900 USD or 8 900 USD, in 3 to 4 weeks on Starter and Growth. For a coastal studio the real question is where the images come from: high-rise apartments and canal homes sell on photography, Kolonell does no shoots, and a Gold Coast agency sometimes can.
How do Gold Coast agencies, freelancers and Kolonell compare on price?
Sources for these ranges: public rate cards of South East Queensland agencies, minimum project sizes on Clutch.co profiles, hourly rates published by Australian agencies (often 120 to 180 AUD per hour excluding GST) and rates visible on Upwork and Fiverr. Local prices are in AUD with an approximate USD equivalent (1 AUD is roughly 0.66 USD).
| Criterion | Gold Coast agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 ballpark | 12 000 to 40 000 AUD (7 900 to 26 400 USD) | 3 000 to 9 000 AUD (2 000 to 5 900 USD) | 2 900 USD / 4 900 USD / 8 900 USD, fixed |
| Shoot of completed projects | Sometimes offered, often subcontracted | Rarely | Not included: your photos or a local photographer |
| Project page copy | Often optional | Rarely | Native English or French copy included |
| Usual timeline | 8 to 12 weeks | 4 to 8 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Changes outside scope | 120 to 180 AUD per hour | 70 to 120 AUD per hour | Quoted before any work |
| Support after launch | Separate contract | Case by case | 3 months, 6 on Premium |
| Ownership | Check | Check | Domain in your name, all access handed over |
To be frank: a good Gold Coast or Brisbane freelancer can put together a clean Squarespace or Webflow portfolio for close to our Starter price, sometimes less. Kolonell adds a project manager, copy for every page, a written fixed price and full handover of access. Payment is by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. The team is based in Senegal (GMT), ten hours behind Queensland, which keeps the same clock all year: Google Meet calls usually land in your afternoon, with a written update every week. Full details on our international website offer.
What does a studio pay over three years?
The table uses the same maintenance assumption and the same photo budget on both sides: project photography is a studio cost, whichever web supplier you choose.
| Item over 36 months | Gold Coast agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 22 000 AUD, about 14 500 USD | 4 900 USD |
| Maintenance (same assumption) | 110 USD per month over 33 months, 3 630 USD | 3 630 USD, maintenance quoted on request |
| Photos of 5 projects by an architectural photographer | 5 500 AUD, about 3 630 USD | 3 630 USD |
| Adding 8 projects to the portfolio | 10 hours at 150 AUD, about 990 USD | Quoted beforehand, assumption 800 USD |
| Support after launch | Depends on contract | 3 months included |
| Indicative total | 22 750 USD | 12 960 USD |
These figures structure the comparison; they do not predict an invoice. Ask every supplier to fill in the same table.
Which tier suits a Gold Coast studio?
| Item | Starter 2 900 USD | Growth 4 900 USD | Premium 8 900 USD |
|---|---|---|---|
| Portfolio | Up to 6 projects | One page per project, photo credits | Filters: apartment, canal home, hospitality, retail |
| Services | Full design and furnishing | One page per service: investor furniture packages, home staging, colour consultation | Full structure, fee models explained |
| Project brief | Simple form | Qualified form: property, suburb, budget, timing, photos of the space | Journey by project type |
| Instagram, Pinterest, Houzz | Links | Embedded feeds | Embedded feeds and WebP/AVIF optimised gallery |
| Bilingual FR/EN site | No | No | Included |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written schedule at kickoff, usually 4 to 6 weeks |
| Support | 3 months | 3 months | 6 months |
A client area to share boards and quotes, or a furniture package configurator, is a custom application quoted on request.
What do Gold Coast clients expect from a studio?
The local market mixes high-rise apartments in Surfers Paradise, Broadbeach and Main Beach, canal-front homes on Sovereign Islands, Isle of Capri or Mermaid Waters, hinterland retreats around Tamborine Mountain, developers' display suites and hospitality venues. Part of the clientele buys from Sydney or Melbourne and briefs the studio remotely, so the site has to reassure before any meeting.
- Materials and climate: salt air, humidity and UV wear fabrics and finishes. A page explaining your coastal material choices beats ten mood shots.
- Investor packages: many apartments are furnished for short-stay letting. Explain how you charge (fixed fee per package, percentage of the furniture budget or hourly rate) without promising any rental yield.
- Credits and licences: photographer's name, the studio's role, partner architect and builder. Check that the photographer's licence covers the web, not only print or an awards entry.
- Owners' consent: a private interior can reveal an address, a recognisable view or faces. Blur and get written consent.
- Titles: in Australia, the Design Institute of Australia (DIA) is a professional association; interior designer is not a protected title the way architect is. State each person's status accurately.
On compliance, the facts only. The Privacy Act 1988 mainly covers businesses with annual turnover above 3 million AUD, with exceptions; a minimal form and a clear privacy policy remain good practice for everyone. The Disability Discrimination Act 1992 can apply to websites, and WCAG 2.1 AA is the usual technical reference: alt text on every portfolio image. This is not legal advice.
Need a professional website?
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Which red flags matter before signing?
- No photography line in the quote when the site rests on images.
- Stock images standing in for your projects.
- Heavy galleries without compression: ask for formats and the average weight of a project page on mobile.
- Domain or hosting account in the agency's name.
- A vague hourly rate for adding projects, which you will do every quarter.
Mini case study
Illustrative example. Jess M. and Aaron K., partners in a five-person studio in Burleigh Heads that specialises in furniture packages for investor apartments, receive an agency quote of 24 000 AUD (about 15 840 USD) over 10 weeks, one shoot day included. Kolonell proposes Growth at 4 900 USD in 4 weeks; they book a photographer themselves for 3 apartments, 3 600 AUD (about 2 380 USD).
Kolonell cost with photos: 4 900 plus 2 380, or 7 280 USD. Gap with the agency: 15 840 minus 7 280, or 8 560 USD, which the studio keeps to furnish its own display suite in Broadbeach.
FAQ
How much does an interior design studio website cost on the Gold Coast in 2026?
With a local agency, expect 12 000 to 40 000 AUD, about 7 900 to 26 400 USD. A freelancer often charges 3 000 to 9 000 AUD. Kolonell charges a fixed 2 900, 4 900 or 8 900 USD.
Does Kolonell photograph our projects?
No, there are no shoots and no site visits. The studio supplies its images or books an architectural photographer, often 900 to 1 500 AUD per project based on published rates.
How is the time difference handled?
Queensland is ten hours ahead of the team (GMT) all year. Google Meet calls usually take place in your afternoon, and a written update arrives every week during the 3 to 4 week project.
Can we show our fees?
Your choice: many studios state a minimum budget or the price of a first consultation. The page is written either way, from the Starter tier at 2 900 USD.
How does payment work?
By bank transfer or Wise, 50 % at kickoff and 50 % at delivery, which means two payments of 2 450 USD on Growth.
Let's scope your project. Send us your best projects, their photo credits and the clients you want to attract, and we come back with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.