The verdict in three sentences
In Nassau, an insurance brokerage website costs 8 000 to 30 000 BSD with a local agency as a 2026 order of magnitude (the Bahamian dollar is at par with the US dollar), and 2 000 to 7 000 BSD with a local freelancer, which can be less than our entry package. Kolonell builds a broker site at a fixed price of 2 900 USD, 4 900 USD or 8 900 USD, remotely, in 3 to 4 weeks, with a project manager, native English copywriting and the domain in your name. The useful comparison is not the cheapest launch price but what each option includes for a Bahamian brokerage: hurricane claims guidance, pages for the Family Islands and for second-home owners, and quote forms that filter serious requests.
What does the Nassau market charge, and where is the catch?
Web prices in Nassau sit between Florida and the smaller Caribbean islands. Established agencies near Bay Street and in western New Providence quote for banks, resorts and law firms, while a solid layer of freelancers serves small businesses at lower rates. Our ranges are cautious, unofficial orders of magnitude based on public price pages of Bahamian and South Florida agencies, minimum project sizes on Clutch.co profiles and rates visible on Upwork and Fiverr.
| Option | Nassau agency | Nassau freelancer | Kolonell |
|---|---|---|---|
| Brokerage site, 2026 order of magnitude | 8 000 to 30 000 BSD | 2 000 to 7 000 BSD | 2 900 USD / 4 900 USD / 8 900 USD, fixed |
| Content writing | Sometimes included | Usually yours to write | Native English copywriting included |
| Project management | Account manager | The freelancer alone | Dedicated project manager, weekly written update |
| Meetings | In person in Nassau | In person or phone | Google Meet only, at Bahamas hours |
| Photos on site | Available | Sometimes | Not provided: you book a local photographer |
| Delivery | 6 to 12 weeks | 3 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Domain and accounts | Check the contract | Often in the freelancer's account | In your name, all access handed over |
To be direct: a good Nassau freelancer can build a simple broker site for less than 2 900 USD. What Kolonell adds is structure: a written scope before payment, a project manager, copy written for you rather than by you, a fixed price and a clean handover. Our team is in Senegal (GMT), four to five hours ahead of Nassau depending on daylight saving, so calls fall in your morning. Payment by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. The details are on our international website offer.
Why must a Bahamian broker site work for the Family Islands and for second-home owners?
A Nassau brokerage rarely serves New Providence alone. Clients own homes and boats on Eleuthera, the Exumas or Abaco, run guesthouses and dive shops on the Family Islands, or are North Americans with a second home who manage everything from Miami, Toronto or New York. Hurricane Dorian in 2019 left a lasting mark on Abaco and Grand Bahama, and property owners now read policy wording, windstorm deductibles and claims procedures far more carefully.
That changes what the site must say. Home and contents cover with windstorm deductibles explained in plain words, marine cover for private craft, motor, health and travel for families, and for businesses: property, liability, cover for tourism operators, contractors' risks and group health. Each page should state which islands you serve and how a claim works when the adjuster has to fly in.
Regulation is simple to describe and worth respecting. Insurance brokers and agents in The Bahamas are registered with the Insurance Commission of The Bahamas, and your site should show your registration accurately. Personal data gathered through forms is covered by the country's data protection legislation, so a clear privacy notice and secure forms are expected. For accessibility, WCAG 2.1 AA is the sensible technical reference. This is not legal advice.
What does each package include for a personal-lines brokerage?
| Item | Starter 2 900 USD | Growth 4 900 USD | Premium 8 900 USD |
|---|---|---|---|
| Lines (home and windstorm, marine, motor, health, travel, business) | One overview page | One page per line | Pages per line and per island group |
| Second-home owner path | Not included | One dedicated page | Dedicated page plus remote onboarding checklist |
| Quote request | General form | Per line: property type, island, activity, current renewal date | Guided path with photo upload of the property |
| Claims after a storm | Contact list | Step-by-step guide | Guide plus pre-season checklist and downloadable forms |
| Team, registration, complaints, privacy | Team page and footer | Dedicated pages | Dedicated pages and broker profiles |
| Support after launch | 3 months | 3 months | 6 months |
Show insurer names only if your agency agreements permit it. Instant quotes, policy document portals or an integration with broker management software (HawkSoft, Applied Epic or similar, as generic examples) are custom applications, quoted separately.
What is the three-year cost, with the same maintenance assumption?
We assume maintenance and hosting cost the same on both sides once support ends. That is a neutral hypothesis; Kolonell's maintenance is quoted on request.
| Item over 3 years | Nassau agency | Nassau freelancer | Kolonell Growth |
|---|---|---|---|
| Build | 16 000 USD | 4 500 USD | 4 900 USD |
| Copywriting | Partly included | 1 000 to 2 000 USD, or your own time | Included |
| Maintenance and hosting, hypothesis | 5 400 USD | 5 400 USD | 5 400 USD |
| Photographer | Often bundled | 800 to 1 500 USD | 800 to 1 500 USD |
| Indicative total | about 21 400 USD | about 11 700 to 13 400 USD | about 11 100 to 11 800 USD |
Over three years the freelancer and Kolonell end up close. The difference is in who carries the project, who writes and who owns the accounts.
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Red flags in a Nassau web quote
- The domain or hosting is registered to the builder, not to the brokerage.
- One "services" page is proposed for every line of cover.
- No mention of who writes the content or the regulatory footer.
- A monthly fee with no list of what it covers.
- Promised rankings or a promised number of leads.
- Insurer logos placed without checking your agreements.
Mini case study
Illustrative example. Kendra R. takes over the personal-lines brokerage her father founded in Nassau. The current site dates from before Dorian, does not mention the Family Islands and sends every request to one inbox. A local agency quotes 18 000 USD; a freelancer offers 4 000 USD but asks her to write all the texts. She chooses Kolonell Growth at 4 900 USD plus a 1 000 USD photo session in the office. She gets a page per line, a second-home owner page and a quote form asking for the island, the property type and the renewal date. Her launch budget is 5 900 USD, and she estimates the copywriting she did not have to do at around 25 hours of her own time.
FAQ
Is Kolonell cheaper than a Nassau freelancer?
Not always. A local freelancer can start around 2 000 BSD; Kolonell starts at 2 900 USD but includes copywriting, a project manager and a written scope.
Can the site address US and Canadian second-home owners?
Yes. From Growth at 4 900 USD we add a dedicated page and form fields for remote owners. French for Quebec clients is possible from Premium at 8 900 USD.
Do you visit our office or the islands?
No. We work remotely by Google Meet at Bahamas hours. You book local photography, often 800 to 1 500 USD.
How long until the site is live?
3 to 4 weeks for Starter and Growth, usually 4 to 6 weeks for Premium, with a written schedule at kickoff.
What happens after the support period?
Support lasts 3 months (6 in Premium). After that, maintenance is quoted on request, and you keep full ownership of the domain and accounts either way.
Let's scope your project. Tell us which lines and islands you cover and send your current site, and we will reply with a fixed-price package delivered in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.