The verdict in three sentences
In Lausanne, an insurance brokerage website built by a local agency costs, as a 2026 order of magnitude, between 9 000 and 32 000 CHF, more if the project includes a client area or a comparison tool. Kolonell builds the showcase and quote-request site at a fixed price: 2 700, 4 500 or 8 200 CHF, delivered in 3 to 4 weeks for Starter and Growth. The decision rests on the total three-year cost, on the quality of the quote form and on how clearly the site carries the client information that the revised Insurance Supervision Act requires of intermediaries.
This version is written for the English-speaking partners of insurance brokerages in Lausanne, many of whom serve the city's international clientele.
What do Lausanne agencies, Romandy freelancers and Kolonell charge?
The figures below are cautious orders of magnitude, not official rates. They draw on public price grids that some Romandy agencies display, on minimum project sizes listed in Clutch.co profiles of Vaud and Geneva agencies, on hourly rates published by Swiss digital agencies (often 120 to 190 CHF per hour) and on rates visible on Malt or Upwork for freelancers based in French-speaking Switzerland.
| Criterion | Lausanne agency | Romandy freelancer | Kolonell |
|---|---|---|---|
| Build, 2026 order of magnitude | 9 000 to 32 000 CHF and up | 3 000 to 9 000 CHF | 2 700 / 4 500 / 8 200 CHF, fixed price |
| Hourly rate for out-of-scope changes | Often 120 to 190 CHF | Often 80 to 130 CHF | Additions quoted before work starts |
| Usual timeline | 8 to 14 weeks | 5 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Copy for insurance line pages | Often an option | Rarely included | Native English or French included |
| Meetings at your office | Yes | Often | No: Google Meet calls at your hour |
| Support after launch | Separate contract | Case by case | 3 months, 6 on Premium |
| Domain and access ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
Payment is by bank transfer or Wise, 50% at kickoff and 50% on delivery. A project manager stays reachable in the Swiss time zone and sends a written update every week. The team works from Senegal (GMT), one hour behind Lausanne in winter and two in summer. Plan details are on our international offer page.
An honest point: a Lausanne agency can come to your office near Place Saint-François or the Flon, run a workshop with your partners and organise a team photo session. Kolonell does neither in-person meetings nor photo shoots: you supply the photos or book a local photographer.
What budget should you plan over three years?
Comparing only the build price skews the decision. A brokerage also pays for hosting, maintenance, new pages (a cyber line, a new team member) and regulatory updates. In the table, maintenance is an identical assumption on both sides, since Kolonell maintenance after the support period is quoted separately.
| Item over 36 months | Lausanne agency (mid-range) | Kolonell Growth |
|---|---|---|
| Website build | 17 000 CHF | 4 500 CHF |
| Support included after launch | Per contract | 3 months included |
| Maintenance (identical assumption) | 140 CHF per month for 33 months, i.e. 4 620 CHF | 4 620 CHF, quoted separately |
| Three new insurance line pages over three years | 7 hours at 160 CHF, i.e. 1 120 CHF | Quoted before work, assumption 900 CHF |
| Team photos | Agency option, about 1 200 CHF | Lausanne photographer booked separately, 1 200 CHF |
| Indicative total | 23 940 CHF | 11 220 CHF |
These amounts structure the comparison; they do not predict your invoice. Ask each provider to fill in the same grid.
What does each plan include for a broker?
| Item | Starter 2 700 CHF | Growth 4 500 CHF | Premium 8 200 CHF |
|---|---|---|---|
| Insurance line pages | Personal and commercial grouped | One page per line (professional liability, property, accident LAA, loss of earnings, pensions) | Full structure by client segment |
| Quote request form | Simple | Qualified: risk type, activity, revenue, renewal date | Separate flows for individuals and businesses |
| Claims page | Contacts and steps | Detailed process per line | Detailed process with downloadable documents |
| Intermediary legal pages | Included | Included | Included, with a detailed complaints page |
| Bilingual FR/EN version | No | No | Included |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written schedule, usually 4 to 6 weeks |
A client portal with policy documents, instant pricing or a connection to your broker management system are custom applications, quoted separately. Ongoing SEO work is quoted separately as well.
What should a broker's website in Lausanne show?
Lausanne has its own mix. Around EPFL and its innovation park in Ecublens, young technology companies look for professional liability, cyber and sometimes D&O cover as soon as they raise their first round. The international sports federations and the organisations around them employ an international workforce that asks questions in English about LAMal health insurance, loss of earnings cover or pensions. Vaud SMEs (construction, retail, hospitality on the Riviera) need business liability, property and LAA accident insurance. Winegrowers in Lavaux and La Côte care about hail risk.
One local detail deserves a clear page: in the canton of Vaud, building insurance against fire and natural hazards is handled by the cantonal institution (ECA). A broker should therefore explain what it covers on top (contents, business interruption, owner's liability) so that misdirected requests are avoided.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
On compliance, let us stay factual. FINMA supervises the market, and since the revised Insurance Supervision Act came into force on 1 January 2024, untied insurance intermediaries must be entered in the FINMA register of intermediaries. The duties to inform clients (identity, tied or untied status, remuneration, complaints handling) should rest on clear pages. Quote forms and cookies fall under the revised Federal Act on Data Protection (nFADP), in force since 1 September 2023. This is not legal advice.
Which warning signs should you look for in a quote?
- No mention of intermediary status or of a complaints page in the proposed sitemap.
- Partner insurer logos added without checking that you are allowed to display them.
- A "free" comparison tool promised inside a showcase package: it is custom development, often expensive.
- Domain registered in the agency's name, which complicates any change of provider.
- A form that asks for health data with no thought given to where it is stored.
- No written price for pages added after delivery.
Mini case study
Illustrative example. Marc D., partner in a six-person Lausanne brokerage focused on SMEs and young technology companies, is welcoming a new partner and notices that his 2017 site mentions neither the FINMA register entry nor the complaints procedure. A local agency quotes 18 500 CHF, delivered in 11 weeks. Kolonell proposes the Premium plan at 8 200 CHF, bilingual FR/EN for international clients, delivered in 5 weeks under the written schedule.
With a Lausanne photographer at 1 200 CHF on both sides and the same maintenance assumption (4 620 CHF), the three-year total is 24 320 CHF for the agency versus 14 020 CHF for Kolonell, a 10 300 CHF gap. Marc keeps the local agency in mind for a future video campaign shot in the office.
FAQ
How much does an insurance brokerage website cost in Lausanne in 2026?
As an order of magnitude, 9 000 to 32 000 CHF with a local agency and 3 000 to 9 000 CHF with a Romandy freelancer. Kolonell charges 2 700, 4 500 or 8 200 CHF at a fixed price depending on the plan.
Can the site display the insurers we work with?
Yes, only if your agreements allow it, which you confirm in writing before launch. Otherwise the page presents the lines you cover and your status, which works in all 3 plans.
How long does it take to go live?
Allow 3 to 4 weeks for Starter and Growth, and usually 4 to 6 weeks for Premium with a written schedule at kickoff. Timelines assume the firm approves copy within 5 working days.
Can you integrate our broker management software?
An integration with broker management software or a client portal is a custom application, quoted separately. The 4 500 CHF showcase site can, however, route each qualified quote request by email to the right person.
Is the time difference a problem?
The gap is one hour in winter and two hours in summer. Google Meet calls are set at a time that suits the firm, with a written update every week.
Let's scope your project. Send us your insurance lines, client segments and current site, and we will reply with a fixed-price plan delivered in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
