The verdict in three sentences
In Copenhagen, a relocation or immigration firm website built by a local agency costs, as a 2026 ballpark, 75 000 to 300 000 DKK (about 10 000 to 40 000 EUR), and a local freelancer 20 000 to 70 000 DKK (about 2 700 to 9 400 EUR). Kolonell builds the service pages by client profile, the corporate HR page and the city guides for a fixed 2 700 EUR, 4 500 EUR or 8 200 EUR, delivered in 3 to 4 weeks on Starter and Growth. Compare the 3-year total cost, not the build alone, and check that every supplier knows a relocation site must never promise a permit or a processing time.
What do Copenhagen agencies, freelancers and Kolonell charge?
These are prudent ballparks, not official figures. They draw on public rate cards of Copenhagen and Aarhus agencies, minimum project sizes on Clutch.co profiles, hourly rates of roughly 900 to 1 400 DKK (about 120 to 190 EUR) published by Danish agencies, and freelancer rates visible on Upwork and Malt. DKK to EUR conversions use about 7.46 DKK per euro.
| Criterion | Copenhagen agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 ballpark | 75 000 to 300 000 DKK (about 10 000 to 40 000 EUR) | 20 000 to 70 000 DKK (about 2 700 to 9 400 EUR) | 2 700 EUR / 4 500 EUR / 8 200 EUR, fixed |
| Hourly rate for changes | About 900 to 1 400 DKK | About 450 to 850 DKK | Quoted before any work |
| Usual timeline | 8 to 14 weeks | 4 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Copy for service pages and guides | Often billed separately | Rarely included | Native English or French included |
| Danish version | Usually native | Depends on the person | Supplied by you or quoted separately |
| Photos of your team | Often arranged on site | Sometimes | Not included: your images or a local photographer |
| Ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
Be fair about the low end: a good Copenhagen freelancer at 30 000 DKK can match our Growth price. Kolonell adds a project manager, written copy for each profile and guide, a fixed price and full ownership. The team is in Senegal (GMT), one or two hours behind Copenhagen, so Google Meet calls fit your working day and you receive a written update each week. The offer is detailed on our international website page.
Which 3-year total cost should you compare?
A relocation site keeps growing: new guides, new employer clients, updated checklists when rules change. The table assumes the same maintenance budget on both sides, since Kolonell maintenance after the support period is quoted on request.
| Item over 36 months | Copenhagen agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 150 000 DKK, about 20 100 EUR | 4 500 EUR |
| Danish version of 10 pages | Included | Quoted separately, assumption 1 200 EUR |
| Maintenance (same assumption) | 110 EUR per month over 33 months, 3 630 EUR | 3 630 EUR |
| Booking tool (same tool) | 540 EUR | 540 EUR |
| 4 new city guides over 3 years | 8 hours at 1 100 DKK, about 1 180 EUR | Quoted beforehand, assumption 800 EUR |
| Indicative total | about 25 450 EUR | about 10 670 EUR |
These lines structure the comparison; they do not predict your invoice. Ask every supplier to fill in the same rows.
What does a Copenhagen relocation firm website actually need?
Your buyers are rarely the movers themselves. They are HR and global mobility managers at life sciences, shipping, energy and tech employers, plus a growing number of researchers and founders who pay privately. Each profile reads different pages.
| Page or feature | Starter 2 700 EUR | Growth 4 500 EUR | Premium 8 200 EUR |
|---|---|---|---|
| Services by profile: transferred employee, partner, family, researcher | One combined page | One page per profile | Detailed pages with FAQ |
| Corporate page for HR and mobility teams | Short section | Dedicated page with enquiry form | Dedicated page plus process overview |
| Practical guides: housing, CPR registration, MitID, schools | 1 guide | 3 guides plus blog | 6 guides plus blog |
| Consultation booking | Link to your tool | Embedded third-party tool | Embedded tool, intake questions |
| Bilingual EN/FR | No | No | Yes |
| Support after launch | 3 months | 3 months | 6 months |
The guides carry the site. Newcomers search for how to register for a CPR number, how International House Copenhagen works, or why rentals ask for a deposit and prepaid rent that can add up to several months. Pages on work and residence permits should explain that applications are decided by the Danish Agency for International Recruitment and Integration (SIRI) and link to its official pages rather than paraphrase schemes that change.
Compliance, stated factually. The GDPR applies, supervised in Denmark by Datatilsynet. Passports, employment contracts and family documents should never travel by plain email: use a secure third-party upload tool, or a client portal quoted on request. If legal advice is given by lawyers (advokater) in your team, present their titles exactly; if not, describe your role as practical relocation support. Never promise approval, a permit or a decision date. This is not legal advice.
Which warning signs should you watch for in a quote?
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- A price without a page list, or copy described as provided by the client when you expected it written.
- Hosting, domain or analytics registered in the agency's name.
- A suggested headline such as guaranteed permit or fastest visas in Denmark.
- Upload forms that send identity documents straight to an inbox.
- No written answer on what happens after the support period.
Mini case study
Illustrative example. Mikkel H. runs a seven-person relocation firm in Frederiksberg; about 60 % of revenue comes from corporate HR clients. A Copenhagen agency quotes 185 000 DKK (about 24 800 EUR) with Danish and English pages. A freelancer quotes 45 000 DKK (about 6 000 EUR) without copy.
Mikkel picks Kolonell Growth at 4 500 EUR and has 10 pages translated into Danish for 1 200 EUR. Total: 5 700 EUR, about 19 100 EUR less than the agency. His team photos come from a local photographer he already uses. The saving funds two new corporate guides in year one.
FAQ
How much does a relocation firm website cost in Copenhagen in 2026?
As a ballpark, 75 000 to 300 000 DKK with an agency and 20 000 to 70 000 DKK with a freelancer. Kolonell charges a fixed 2 700, 4 500 or 8 200 EUR.
Do you write the Danish version?
No. Kolonell writes natively in English or French; Danish is supplied by you or quoted separately, often around 120 EUR per page with a professional translator.
Can clients upload documents safely?
Yes, through a secure third-party tool embedded from Growth at 4 500 EUR. A dedicated client portal with case tracking is a custom application quoted on request.
Can the site say we guarantee a residence permit?
No. Decisions belong to the Danish authorities, and any promise exposes your firm. We write clear process pages with realistic steps, never a guaranteed outcome.
How do payments work?
By bank transfer or Wise, 50 % at kickoff and 50 % at delivery, so two payments of 2 250 EUR on Growth.
Let's scope your project. Send us your client profiles, the guides you want and your booking tool, and we reply with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
