What a website in Senegal really costs
When you search for a website price in Dakar, you hit two extremes: the freelancer offering "a full website for 50,000 FCFA" and the international agency quoting 5,000 EUR without blinking. The reality of the 2026 Senegalese market sits between those poles — and understanding why helps you make an informed decision.
Price grid by website type
Simple brochure site (1-5 pages, standard design)
- Junior freelancer: 80,000 – 150,000 FCFA
- Experienced freelancer: 180,000 – 350,000 FCFA
- Local mid-market agency: 350,000 – 650,000 FCFA
- Premium / custom agency: 700,000 – 1,500,000 FCFA
Premium brochure site (unique design, animations, basic SEO)
- Senior freelancer: 400,000 – 700,000 FCFA
- Local agency: 650,000 – 1,200,000 FCFA
- Premium agency: 1,200,000 – 2,500,000 FCFA
E-commerce (product catalog, online payment)
- Template solution WooCommerce / Shopify: 300,000 – 600,000 FCFA
- Semi-custom e-commerce: 700,000 – 1,500,000 FCFA
- Fully custom with admin dashboard: 1,800,000 – 4,000,000 FCFA
Institutional site or SaaS platform
- SME / NGO: 1,000,000 – 3,000,000 FCFA
- Large enterprise / business platform: 3,500,000 FCFA and above (on request)
The line items that push the bill up
Each additional element has a real cost:
- Domain name: 5,000 – 15,000 FCFA / year depending on extension (.com, .sn, .net)
- Hosting: 30,000 – 120,000 FCFA / year (shared) | 150,000 – 600,000 FCFA / year (dedicated VPS)
- Custom graphic design (brand, illustrations): +100,000 – 400,000 FCFA
- Wave CI / Orange Money integration: +80,000 – 200,000 FCFA
- Initial technical SEO: +60,000 – 180,000 FCFA
- Multilingual version (fr+en or fr+wolof): +40,000 – 120,000 FCFA per language
- Monthly maintenance: 20,000 – 80,000 FCFA / month depending on plan
The "website for 50,000 FCFA" trap
A 50,000 FCFA website exists. What it typically does not do:
- Load in under 3 seconds on mobile 3G (African market standard)
- Be optimized for Google (tags, structure, speed)
- Include a proper SSL certificate and real security
- Be editable without going back to the developer every time
- Handle traffic when a viral post sends 500 visitors in one hour
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The real cost shows up 6 months after launch, when everything needs to be rebuilt. That is the "cost of the wrong decision."
Price by business size
- Sole trader / independent: realistic budget 150,000 – 300,000 FCFA for something solid
- SME (5-50 employees): 400,000 – 900,000 FCFA for a site that sells
- Mid-to-large enterprise: 1,000,000 FCFA and above, with a maintenance contract
What justifies a higher price
A serious agency charges more because it delivers:
- UX audit and conversion thinking (not just aesthetics)
- Clean, maintainable, documented code
- Delivery with CMS training included
- Post-launch support for at least 30 days
- Guarantees: bug fixes included, uptime SLA
FAQ
Is a WordPress site cheaper than a custom build?
Generally yes. A well-configured WordPress site can cost 30–50% less than an equivalent custom build. But it has performance and security limitations that custom development resolves.
Do I need to pay for maintenance even if the site never changes?
Yes. Security updates, backups, and uptime monitoring are necessary even if the content is static. Budget 20,000 – 50,000 FCFA / month as a minimum.
Can I get a free website with Wix or Squarespace?
Technically yes. In practice, the wix.com subdomain hurts your credibility, customization options are limited, and migrating to your own domain often means starting from scratch.
Why do prices vary so much between providers?
Because "website" covers very different realities: a static HTML page versus a Next.js application with a database and payment API have nothing in common, even if both are "websites."
Let's talk about your project. Kolonell delivers websites in Senegal with transparent pricing. Get a precise estimate within 24 hours. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.