The verdict in three sentences
The showcase pole is the fastest entry point for a beginner referral agent: a 15 % sale commission and a short 5-to-15-day cycle. On a Growth site at 500,000 FCFA, you pocket 75,000 FCFA within one or two weeks, plus 5 % recurring on monthly maintenance. For a first concrete payout, target the Growth tier: better effort-to-commission ratio than Starter, easier to sell than Premium.
The commission math per showcase tier
The Kolonell referral program applies a flat 15 % rate on the showcase sale amount, whatever the tier. The higher the client goes, the bigger your check with no major extra sales effort.
| Showcase tier | Client price (FCFA) | Commission 15 % (FCFA) | NGN equivalent (~) | Sales cycle |
|---|---|---|---|---|
| Starter (5 pages) | 250,000 | 37,500 | ~22,500 NGN | 5-8 days |
| Growth (+ blog + analytics) | 500,000 | 75,000 | ~45,000 NGN | 7-12 days |
| Premium (animations + SEO) | 1,200,000 | 180,000 | ~108,000 NGN | 10-15 days |
| Growth + maintenance | 500,000 | 75,000 + recurring | +45,000 NGN | 7-12 days |
The NGN rate is a 2026 ballpark for a Lagos-based reader; actual payout is in FCFA.
The recurring income that stacks
The one-time commission is only half the story. Kolonell monthly maintenance ranges from 50,000 to 200,000 FCFA/month, and the agent earns 5 % recurring for the life of the contract.
| Monthly maintenance (FCFA) | Recurring 5 % / month | Over 12 months | Over 24 months |
|---|---|---|---|
| 50,000 | 2,500 | 30,000 | 60,000 |
| 100,000 | 5,000 | 60,000 | 120,000 |
| 150,000 | 7,500 | 90,000 | 180,000 |
| 200,000 | 10,000 | 120,000 | 240,000 |
Three Growth clients with maintenance at 100,000 FCFA/month means 15,000 FCFA/month of passive income with nothing new to sell.
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Mini case study
Fatou, a hairdresser and part-time referral agent in Dakar, introduces Kolonell to three shop owners in her neighborhood in one month. Two sign a Growth site at 500,000 FCFA (2 x 75,000 = 150,000 FCFA) and one signs a Starter at 250,000 FCFA (37,500 FCFA). Sale total: 187,500 FCFA in one month. Both Growth clients take maintenance at 100,000 FCFA/month: Fatou adds 10,000 FCFA/month recurring. Over the year, these three deals earn her 187,500 + 120,000 = 307,500 FCFA, for introduction work and a mobile demo.
FAQ
Which showcase tier pays off fastest? The Growth at 500,000 FCFA, with 75,000 FCFA commission and a 7-to-12-day cycle. It sells better than Premium because the budget stays SME-friendly.
How much for a Premium site at 1,200,000 FCFA? The 15 % commission gives 180,000 FCFA on a single deal, but the cycle climbs to 10-15 days and the target is rarer.
What does the 5 % recurring actually represent? On maintenance at 150,000 FCFA/month, that is 7,500 FCFA/month, i.e. 90,000 FCFA/year of passive income per client for as long as the contract runs.
Do I need technical skills to be a referral agent? No. You connect and present the demo; Kolonell handles quote, production and delivery. Your 15 % commission is paid when the client pays.
How fast do I get paid? The showcase cycle is 5 to 15 days; the commission lands as soon as the client settles, often under two weeks after signing.
Let's talk about your project. Become a Kolonell referral agent and earn 15 % + 5 % recurring on every showcase site you bring us. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
