The verdict in three sentences
A custom hotel-management platform for a multi-property group costs between MAD 250,000 and 700,000 (approx. USD 25,000-70,000) in 2026, depending on the number of hotels and revenue-management depth. The timeline is 5 to 9 months, with hosting MAD 3,000-8,000/month and maintenance MAD 8,000-20,000/month. The return shows up in one metric: RevPAR (revenue per available room), +8 to 15% via channel manager and yield.
PMS, channel manager, revenue: the priced scope
| Module | Function | Indicative 2026 budget (MAD) |
|---|---|---|
| Multi-property PMS | Reservations, check-in/out, folios | 70,000 - 180,000 |
| Channel manager | OTA sync (Booking, Expedia), direct | 45,000 - 120,000 |
| Revenue / yield management | Dynamic rates, forecasting | 50,000 - 140,000 |
| Direct booking engine | No OTA commission, payment | 30,000 - 80,000 |
| Guest CRM & loyalty | Reactivation, offers, reviews | 25,000 - 70,000 |
| Consolidated group reporting | Multi-hotel KPIs, RevPAR, occupancy | 20,000 - 60,000 |
| Integrations (accounting, POS, locks) | Hotel ecosystem | 20,000 - 60,000 |
Three-year total cost
| Item | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Development | 250,000 - 700,000 | - | - |
| Hosting / infra | 36,000 - 96,000 | 36,000 - 96,000 | 36,000 - 96,000 |
| Maintenance & evolutions | 96,000 - 240,000 | 96,000 - 240,000 | 96,000 - 240,000 |
| OTA commissions avoided | -40,000 to -120,000 | -60,000 to -180,000 | -70,000 to -200,000 |
| Net total (low) | 342,000 | 72,000 | 62,000 |
| Net total (high) | 916,000 | 156,000 | 136,000 |
Reducing OTA dependency (15-22% commissions) is the first lever: every booking shifted to direct saves the commission while keeping the guest data.
Mini case study
Yassine, operations director of a 3-hotel group in Dubai and the region (210 rooms, average RevPAR MAD 620 equivalent), runs each hotel separately. He invests MAD 480,000 over 8 months + MAD 14,000/month maintenance.
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Centralising yield and the channel manager lifts RevPAR to MAD 700 (+13%). Across 210 rooms at 68% occupancy, that's ~MAD 4.17M of extra annual revenue. Add 12 points of direct bookings recaptured from OTAs (~MAD 350,000 of commissions saved/year). The investment pays back in under 6 months of operation.
FAQ
What does hotel-group software cost in 2026? Between MAD 250,000 and 700,000 (approx. USD 25,000-70,000) depending on properties and whether a real revenue-management engine is included. A PMS + channel for 2 hotels lands around MAD 300,000.
Do I need a custom channel manager? It's justified from 2-3 properties and several OTAs. Budget MAD 45,000 to 120,000, quickly repaid by OTA commissions avoided (15-22% per booking).
What's the deployment timeline? Between 5 and 9 months, often starting with one pilot hotel before the group rollout.
What's the annual running budget? Plan MAD 8,000-20,000/month maintenance and MAD 3,000-8,000/month hosting, plus payment-gateway fees.
What RevPAR gain can I expect? A realistic gain is +8 to 15% in year one, via dynamic pricing and better distribution. It's the metric that funds the project.
Let's scope your project. Share your number of properties, rooms and current OTAs, and we'll frame a group PMS to your target RevPAR. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
