The verdict in three sentences
A dental practice in Luxembourg redesigns its website when its treatment pages are out of date, cross-border and international patients cannot find their language, or appointments still go through the phone only. With Kolonell, the redesign costs EUR 4,500 (Growth) or EUR 8,200 (Premium, the multilingual tier, languages set in the quote), against roughly EUR 12,000 to 30,000 at a Luxembourg agency. The main risk lies in professional ethics and health data: factual content, no before-and-after images, and forms that collect no medical detail.
Which signs say a redesign is due?
In Gare, Kirchberg, Belair or Limpertsberg, patients include Luxembourg residents, expatriates from the European institutions and the financial sector, and cross-border workers from France, Belgium and Germany. Typical signs:
- the site is in French only, while some calls come in German or English;
- treatment pages (implants, orthodontics, periodontics) are generic or copied from a template;
- the contact form asks patients to describe their symptoms;
- the home page takes more than 4 seconds to load on mobile;
- the privacy notice mentions neither the GDPR nor the CNPD.
What budget for a redesign in Luxembourg in 2026?
2026 ballpark, based on typical quotes and public agency rate pages. Amounts cover the redesign, excluding the booking module and third-party translation.
| Option | Scope | 2026 ballpark | Languages |
|---|---|---|---|
| Luxembourg or cross-border freelancer | Adapted theme, 8 to 15 pages | EUR 4,000 to 10,000 | 1 to 2 |
| Luxembourg web agency | Custom design, treatment pages | EUR 12,000 to 30,000 | 2 to 3 |
| Specialist healthcare agency, multilingual | Strategy, content, 4 languages | EUR 25,000 to 50,000 | 4 |
| Kolonell Starter | Compact redesign, core pages | EUR 2,700 | 1 |
| Kolonell Growth | Full redesign, treatment pages, forms | EUR 4,500 | 1 |
| Kolonell Premium | The multilingual tier, languages set in the quote | EUR 8,200 | Per quote |
The fixed price includes a project manager reachable in your time zone, native French or English copywriting, delivery in 3 to 4 weeks and 3 months of support. On quote: online booking or integration of an existing scheduling tool, a patient area, search work and maintenance after the 3 months. German or Luxembourgish translation by an independent translator and photos of the practice by a local photographer are third-party costs. Details on the Kolonell international offer.
How long does it take, phase by phase?
| Phase | Kolonell | Typical local agency |
|---|---|---|
| Content gathering and sign-off by the dentists | 1 to 3 weeks before kickoff | Same |
| URL inventory and 301 redirect map | Week 1 | 1 to 2 weeks |
| Mock-ups and treatment page template | Weeks 1 to 2 | 3 to 4 weeks |
| Build and multilingual migration | Weeks 2 to 3 | 4 to 6 weeks |
| Ethics and GDPR review | Week 3 | 1 to 2 weeks |
| Launch and Search Console monitoring | Weeks 3 to 4 | 1 week |
That is 3 to 4 weeks with Kolonell once content is ready, and 10 to 16 weeks at a local agency. Third-party translations must be delivered before week 2.
Which risks, and how do you avoid them?
| Risk | Consequence | Mitigation |
|---|---|---|
| Treatment page URLs change | Lost visibility on dental implant Luxembourg | Inventory, one-to-one 301s, Search Console checks for 6 weeks |
| Promotional content | At odds with advertising rules for health professions | Factual tone, no promises, no before-and-after, review before go-live |
| Health data in forms | Sensitive data processed without need | Name, contact, general reason, preferred slot |
| Poorly integrated booking | Double bookings, patients without confirmation | Scope on quote, 1 week of testing |
| Language versions out of sync | Conflicting fees or opening hours | Single source, hreflang |
| Downtime on launch day | Missed form enquiries | Switch on a weekday evening, DNS TTL lowered |
The Collège médical rules and dental ethics frame how practices communicate: stay factual about treatments, practitioners and access. For the CNS, simply state that coverage depends on the procedure, without a reimbursement table to maintain. The GDPR applies, supervised by the CNPD. This is not legal advice.
When is a local agency the better choice?
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
If you want a Luxembourgish-speaking medical writer on site, an art-directed photo shoot at the practice and face-to-face meetings in Kirchberg, a local healthcare agency is a better fit. The same goes if your practice management software requires a local integrator. Questions to ask: who writes and who proofreads each language? Is booking priced separately? Which URLs will be redirected? What does maintenance cost after delivery?
Mini case study
Illustrative example: the Pétrusse dental practice, 3 dentists near Gare, has a 45-URL site in French and German, including 12 treatment pages. Goal: French, German and English. Budget: Premium at EUR 8,200 (the multilingual tier, languages set in the quote) + a German proofread of 6 pages by an independent translator at EUR 120 a page, so EUR 720 of third-party cost. Total: EUR 8,920, online booking on quote. Against an assumed local quote of EUR 22,000, the gap is EUR 13,080.
FAQ
How much does a dental practice website redesign cost in Luxembourg?
2026 ballpark: EUR 12,000 to 30,000 at a local agency. With Kolonell, EUR 4,500 for Growth or EUR 8,200 for Premium.
Can we publish before-and-after photos?
To be safe, no: advertising rules for health professions require factual communication. Present the 12 or 15 treatments offered, the team and access instead.
Is online booking included?
No, it stays on quote, whether a dedicated module or integration with your scheduling tool. Allow one week of testing before launch.
What should the contact form include?
4 fields are enough: name, contact, general reason, preferred slot. No symptom description and no medical records.
Can the site be in four languages?
Yes, with Premium at EUR 8,200, the multilingual tier, languages set in the quote. German or Luxembourgish translation by an independent translator is a third-party cost.
Let's scope your project. A multilingual redesign of your dental practice website, factual treatment pages and lean forms, fixed price of EUR 4,500 to 8,200, live in 3 to 4 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.

