The verdict in three sentences
For a deeptech startup in biotech or photonics, the website is read by three audiences before the Series A: fund analysts, industrial partners and the engineers you want to hire. A budget of 9,000 to 20,000 EUR plus VAT (2026 ballpark in Berlin) is enough, as long as you focus on an accessible technology page, with animated diagrams at 2,000 to 4,500 EUR, and on the team page. A realistic timeline is 6 to 10 weeks: start at least two months before your first investor meeting.
What European VCs look at on your site
A deeptech fund analyst spends 3 to 5 minutes on a site before a first call. They want four answers: which industrial problem, which technological breakthrough, which intellectual property, which team. A site packed with jargon, or one that looks like a university lab page, lowers confidence even when the science is excellent. Berlin VCs and pan-European funds also check traction signals: EIC Accelerator grants, industrial pilots, and links with Fraunhofer, Max Planck or university spin-off programmes.
| Page | Main audience | What it must contain |
|---|---|---|
| Home | Funds, industrials | Problem, addressable market, proof of concept in one line |
| Technology | Funds, industrials | Animated diagram, TRL level, patents filed |
| Applications and markets | Industrials | 3 to 5 quantified use cases |
| Team and scientific board | Funds, recruits | Backgrounds, publications, lab ties |
| Publications and patents | Funds, partners | Dated list, DOIs, filing numbers |
| Careers | Engineers | Roles, stack, culture, visa support |
| News and press | Everyone | Grants won, awards, partnerships |
The technology page is the hardest. You must translate a process (a screening platform, a photonic chip) into three or four diagrams a generalist investor understands, without losing the engineer checking for rigour. Animated SVG diagrams or short videos make the difference here.
Budget, item by item
The ranges below are 2026 ballparks for a Berlin agency or studio.
| Item | Low range | High range |
|---|---|---|
| Discovery, messaging, sitemap | 1,000 EUR | 2,200 EUR |
| UX design and visual identity | 2,300 EUR | 5,000 EUR |
| Development and CMS | 2,300 EUR | 5,500 EUR |
| Animated technology diagrams | 2,000 EUR | 4,500 EUR |
| English and German copy, scientific review | 800 EUR | 1,800 EUR |
| Team and lab photography | 600 EUR | 1,000 EUR |
| Total | 9,000 EUR | 20,000 EUR |
On the funding side, check whether programmes such as EXIST, the Berlin Transfer BONUS or IBB innovation support can cover part of the communication costs linked to your project. Rules change every year: website costs are never covered automatically, so confirm with your programme contact before signing.
Hiring: the site as a recruiting tool
Hiring 10 to 15 engineers after the round is often harder than the round itself. In Berlin, an experienced R&D engineer costs, as a 2026 ballpark, 65,000 to 85,000 EUR gross a year, and a recruitment agency charges 20 to 25 % of that salary per hire. A strong careers page with precise job descriptions, stack, projects, visa and relocation support and team portraits reduces reliance on agencies, especially for international talent.
Finally, keep the site alive during the round. A news section updated every 2 to 3 weeks with grants, pilot results, conference talks and new hires shows momentum to analysts who revisit the site between the first call and the investment committee. Investors frequently cite visible momentum as a reason to accelerate due diligence, and it costs nothing more than a CMS your team can update in 15 minutes.
Mini case study
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Jonas, CEO of a 12-person photonics startup in Berlin, is preparing a 4 million EUR Series A. He invests 16,000 EUR in a site with an animated technology page and a careers page.
After the round he needs 12 engineers at an average 72,000 EUR gross. If the careers page lets him hire 5 without an agency, at 22 % fees avoided per hire, savings reach 5 × 15,840 EUR, or 79,200 EUR. The site costs about 5 times less than it saves on hiring alone, before counting its effect on the round.
FAQ
How much does a deeptech startup website cost in Berlin in 2026?
As a ballpark, 9,000 to 20,000 EUR plus VAT, including 2,000 to 4,500 EUR for animated technology diagrams. A 5-page site without animation can come in around 5,500 EUR.
Should we rebuild the site before or after the round?
Before. Funds visit the site as soon as they receive the deck, often 6 to 8 weeks before the first investment committee. Being live at least 2 months before the roadshow is a minimum.
Can we publish technical data safely?
Yes for anything already patented or published. Have your patent attorney approve each diagram: premature disclosure can compromise a filing.
Do we need a German version?
For investors and international hires, English comes first: over 70 % of European deeptech funds work in English. A German version helps with industrial partners and public funding bodies.
Can public programmes fund the website?
Some innovation programmes cover communication costs tied to the project, but nothing is automatic. Check with your programme contact before launching.
Let's scope your project. We map your investor messaging, technology page and careers page with a schedule aligned with your round. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.

