The verdict in three sentences
The difference between a brochure site and a corporate site is not cosmetic: it is a 5-to-10x gap in budget, justified by governance, multilingual and dedicated areas. In 2026, a brochure site costs 4,000 to 12,000 EUR (ex. VAT) (5-8 pages, 5 weeks); a corporate site 25,000 to 80,000 EUR (20-40 pages, 14 weeks). Choose based on the organization's size and reputational stakes, not on the look you want.
Brochure vs corporate: the quantified comparison
The two products serve different needs. Here is the 2026 line-by-line comparison.
| Criterion | Brochure site | Corporate site |
|---|---|---|
| 2026 budget (EUR ex. VAT) | 4,000 - 12,000 | 25,000 - 80,000 |
| Number of pages | 5 - 8 | 20 - 40 |
| Timeline | 4 - 6 weeks | 12 - 16 weeks |
| CMS | Simple (direct editing) | Workflow, roles, approval |
| Multilingual | Optional | FR/EN (or more) |
| Accessibility (WCAG) | Basic | Level AA + statement |
| Dedicated areas | No | Press, careers, investors |
| SLA / maintenance | Light | 99.9%, monitoring |
The corporate premium does not buy more pages: it buys content governance, compliance and regulated areas.
Decision grid by size and stakes
The right choice depends on your profile. Here is a grid to decide quickly.
| Organization profile | Recommendation | 2026 target budget |
|---|---|---|
| Micro-business / local trade | Brochure site | 4,000 - 8,000 EUR |
| SME 10-50 employees | Premium brochure or hybrid | 8,000 - 18,000 EUR |
| Mid-market, several activities | Corporate site | 25,000 - 50,000 EUR |
| Group, subsidiaries, listed | Advanced corporate | 50,000 - 80,000+ EUR |
| Press / HR / investor stakes | Corporate mandatory | 30,000 EUR and up |
If you need press, careers or investor areas, or a multi-level approval workflow, the brochure site is disqualified from the start.
Mini case study
Julien, head of a 60-employee services SME in Nantes, hesitates between a brochure site at 9,000 EUR and a corporate one at 32,000 EUR. Since he targets recruitment (careers area) and bilingual communication toward international clients, the brochure site does not meet his needs. He opts for a corporate site at 32,000 EUR with a careers area and a workflow CMS. The careers area generates 40 qualified applications in year one, saving around 12,000 EUR in recruitment-agency fees, a partial return of over a third of the investment within the first year.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
FAQ
What is the real difference between brochure and corporate?
A brochure site presents a company in 5-8 pages; a corporate site is a 20-40 page reputation platform with content governance, multilingual, accessibility and dedicated areas. The budget rises from 4,000-12,000 to 25,000-80,000 EUR.
Can a brochure site be enough for an SME?
Yes for a micro-business or an SME without press, HR or investor stakes. As soon as you need a careers area, multilingual or an approval workflow, you must move to corporate.
Why does corporate cost so much?
The premium pays for governance (workflow CMS, roles), WCAG AA accessibility, multilingual and regulated areas, not simply more pages.
How much longer does a corporate site take?
Plan 12 to 16 weeks versus 4 to 6 for a brochure site, due to content volume, multilingual and accessibility QA.
Can we start brochure then evolve to corporate?
Yes, if the CMS is chosen well from the start. Still, frame the ambition upfront: a poorly prepared migration costs more than proper initial sizing.
Let's scope your project. Tell us your organization's size, your stakes (press, HR, investors, multilingual) and your budget, and we'll steer you to the right format and price it. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
