The verdict in three sentences
A web referral partner builds nothing: they spot a need, introduce Kolonell, and earn a commission when the contract is signed. The program pays 15% on a showcase site (plus 5% recurring on maintenance), 12% on e-commerce, 10% on marketplace and 8% on institutional. With an average ticket of 500,000 to 8,000,000 FCFA depending on the pole, three sales a month are enough to build serious income.
Commission rates by pole
The scale is simple and public. The higher the ticket, the bigger the absolute commission, even as the percentage drops.
| Pole | Avg ticket 2026 | Commission rate | Commission per sale | Recurring |
|---|---|---|---|---|
| Showcase | 500,000 FCFA | 15% | 75,000 FCFA | 5% maintenance |
| E-commerce | 2,000,000 FCFA | 12% | 240,000 FCFA | 5% maintenance |
| Marketplace | 5,000,000 FCFA | 10% | 500,000 FCFA | — |
| Institutional | 8,000,000 FCFA | 8% | 640,000 FCFA | — |
| Maintenance (monthly) | 100,000 FCFA/mo | 5% | 5,000 FCFA/mo | yes |
Tickets are 2026 orders of magnitude: a premium showcase can reach 1,200,000 FCFA, a "Group" institutional project exceed 25,000,000 FCFA.
A realistic income projection
A steady partner aims for three signatures a month, often a mix of showcase and e-commerce. Here is what that yields over a year.
| Scenario | Sales/mo | Mix | Commission/mo | 12-month total |
|---|---|---|---|---|
| Beginner | 1 | 1 showcase | 75,000 FCFA | 900,000 FCFA |
| Steady | 3 | 2 showcase + 1 e-commerce | 390,000 FCFA | 4,680,000 FCFA |
| Experienced | 5 | 3 showcase + 2 e-commerce | 705,000 FCFA | 8,460,000 FCFA |
| One big deal | +1 institutional/qtr | — | +640,000 FCFA/qtr | +2,560,000 FCFA |
Add recurring income: a portfolio of 20 maintenance clients at 100,000 FCFA/mo earns 100,000 FCFA/mo of passive commission (5%).
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Mini case study
Fatou, a teacher in Thiès, does referral work on weekends. In six months she signs 8 showcase sites (8 × 75,000 = 600,000 FCFA) and 2 e-commerce projects (2 × 240,000 = 480,000 FCFA), i.e. 1,080,000 FCFA in commissions. Her 10 clients are on maintenance: she earns 10 × 5,000 = 50,000 FCFA/mo recurring with no new effort. Her upfront investment: zero.
FAQ
Do you need technical skills to be a referral partner? No. You present the need and the offer; Kolonell handles scoping, quoting, production and support. Your job ends at the qualified introduction.
When do I get paid? The sale commission is paid when the client's deposit clears (often 40-50% at signing), the balance on final payment. Recurring pays every month as long as the client stays on maintenance.
Is there a cap on earnings? None. A partner who signs an institutional project at 8,000,000 FCFA earns 640,000 FCFA on a single contract. The scale doesn't change with volume.
How are commissions paid? By Wave, Orange Money or bank transfer, your choice. A monthly statement details each sale, the rate applied and cumulative recurring.
Can I combine this with a salaried job? Yes, that's the most common case. 5 to 10 hours a week are enough for one to two monthly sales.
Join the Kolonell referral program. Refer web projects and earn 15% on showcase (+5% recurring), 12% on e-commerce, 10% on marketplace, 8% on institutional — without writing a line of code. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.