The verdict in three sentences
Becoming a website referral partner in Lagos means turning your network into income: you surface a need, Kolonell delivers the site, and you collect a 15% commission on the showcase sale. No investment, no coding, just qualified introductions. At a realistic pace of 3 sales a month, this quickly grows from side income into a primary one.
How the Kolonell referral program works
The principle is simple: you spot an SME that needs a website, you introduce them, and you get paid on the sale and on the recurring revenue (maintenance, hosting). The scale is identical across the region.
| Segment | Sale commission | Recurring commission |
|---|---|---|
| Showcase | 15% | 5% on maintenance |
| E-commerce | 12% | 5% on maintenance |
| Marketplace | 10% | negotiated |
| Institutional | 8% | per contract |
The showcase site is the best entry point: short sales cycle (5 to 15 days to deliver), accessible price for an SME, and the highest commission in the program.
Your earnings by monthly volume
Here is an estimate (2026 order of magnitude) based on an average showcase ticket of 500,000 FCFA, i.e. 75,000 FCFA commission per sale.
| Sales / month | Immediate commission | Estimated recurring (month 12) | Monthly income at month 12 |
|---|---|---|---|
| 1 showcase | 75,000 FCFA | ~6,000 FCFA | ~81,000 FCFA |
| 2 showcases | 150,000 FCFA | ~12,000 FCFA | ~162,000 FCFA |
| 3 showcases | 225,000 FCFA | ~18,000 FCFA | ~243,000 FCFA |
| 5 showcases | 375,000 FCFA | ~30,000 FCFA | ~405,000 FCFA |
| 1 e-commerce Growth | ~240,000 FCFA | ~7,500 FCFA | ~247,500 FCFA |
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Recurring starts at 5% of a 50,000 to 200,000 FCFA/month maintenance plan, i.e. 2,500 to 10,000 FCFA per client, which compounds with every new contract signed.
Mini case study
Emeka, a ride-hail driver in Lagos, knows many shop owners. In his first month he pitches the program to 12 contacts, books 4 meetings and closes 2 showcase sites (500,000 FCFA each). Result: 150,000 FCFA in immediate commission. After a year, averaging 2 sales/month, his portfolio of 24 clients pays him roughly 12,000 FCFA/month in recurring income — with no extra effort. His annual total tops 1,900,000 FCFA.
FAQ
Do I need technical skills to be a referral partner? No. You sell a need, not a technology. Kolonell handles design, development, launch and support. Your role stops at the qualified introduction.
When do I get paid? The sale commission (15% on showcase) is paid after the client settles, usually within 7 to 15 days. The 5% recurring share is paid every month as long as the client keeps a maintenance contract.
Is there an earnings cap or quota? No cap. Some partners close 1 site a month, others 6. You are paid on results, with no exclusivity or imposed quota.
Can I combine it with another job? Yes, that is how most partners operate in 2026. The activity runs over WhatsApp and mainly requires a network and consistency, not fixed hours.
Let's talk about your project. Join the Kolonell referral program and turn your Lagos contact book into recurring income this month. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
