The verdict in three sentences
Reselling SaaS turns a one-off sale into recurring income that accumulates: each client pays every month, and so does your commission. The compounding effect is powerful but slow at the start, and everything rests on controlling churn (clients who leave). The right 2026 model: a recurring commission of 20 to 30%, careful onboarding, and a product that SMEs keep for a long time.
Recurring commission vs resale margin
Two ways to earn by reselling SaaS. The first pays little but for life; the second pays more but only once.
| Model | What you earn | On 1 client at 9,900 FCFA/month | Ideal profile |
|---|---|---|---|
| Recurring commission 20% | Every month, for life | 1,980 FCFA/month or 23,760 FCFA/year | Build a durable base |
| Recurring commission 30% | Every month, for life | 2,970 FCFA/month or 35,640 FCFA/year | Committed reseller |
| Resale margin (1st month free) | Once | ~20,000-40,000 FCFA setup | Need fast cash |
| Hybrid (setup + 15% recurring) | Once + every month | 25,000 FCFA + 1,485 FCFA/month | Cash/recurring balance |
Recurring wins over time: a client kept 24 months at 30% earns 71,280 FCFA, versus a one-off setup of 30,000 FCFA.
The compounding effect and churn
The magic of SaaS is the stacking. Here is a projection (2026 order of magnitude) at 25% commission on an average subscription of 9,900 FCFA/month, signing 10 new clients per month with 4% monthly churn.
| Month | Active clients | Monthly commission | Cumulative collected |
|---|---|---|---|
| 3 | 28 | 69,300 FCFA | 138,600 FCFA |
| 6 | 52 | 128,700 FCFA | 445,500 FCFA |
| 12 | 88 | 217,800 FCFA | 1,534,000 FCFA |
| 18 | 110 | 272,250 FCFA | 3,010,000 FCFA |
| 24 | 122 | 301,950 FCFA | 4,730,000 FCFA |
At 100 active clients, you brush 250,000 FCFA/month of near-passive commission. But churn rising from 4 to 8% per month crushes the curve: monitor real usage and support clients during the first weeks.
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Mini case study
Moussa, an accountant in Thies, resells an invoicing SaaS at 9,900 FCFA/month with 25% recurring commission. He signs 8 SMEs per month, 5% churn. After 12 months he has a base of about 70 active clients, i.e. 70 x 9,900 x 25% = 173,250 FCFA/month landing without a new sale. His effort now focuses on onboarding to keep churn low, not on prospecting.
FAQ
How many clients for a comfortable income? At 25% on 9,900 FCFA/month, count ~120 active clients for about 300,000 FCFA/month. The 100-client mark is the real milestone: below it, recurring stays a top-up.
What is churn and why is it vital? Churn is the share of clients who cancel each month. At 5%, you lose 5 of 100 clients monthly; so you must sign at least 5 just to stand still. Controlling churn beats prospecting more.
Should I do onboarding myself? Yes, at least the first weeks. A client who understands and uses the tool stays; a lost client cancels in month two. Onboarding is your best anti-churn lever.
Can I resell Kolonell's SaaS products? Yes. The Kolonell reseller program (Facturo and other tools) offers recurring commission on each active subscription, with sales materials and onboarding training provided.
Recurring or one-off margin: which to choose? If you need cash now, one-off setup pays fast. If you build an asset, recurring wins by 12-18 months: a client at 30% over 2 years earns more than double a one-off setup.
Let's talk about your project. Join the Kolonell reseller program and build a recurring-revenue SaaS base. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
