The verdict in three sentences
Becoming a Kolonell referral partner means earning 15% on every showcase website you bring in, plus 5% recurring on maintenance for as long as the client stays. A single Growth sale at 500,000 FCFA pays you 75,000 FCFA in one go, settled by mobile money within 7 days of the client's payment. With 3 to 5 sales a month, a steady partner builds 200,000 to 400,000 FCFA/month in income without writing a single line of code.
How the referral program works
A referral partner does no development: you spot a need, introduce Kolonell, and pass along the contact. Kolonell qualifies, quotes, builds and invoices. As soon as the client pays, your commission is calculated on the net amount collected and sent via Wave or Orange Money.
The model is deliberately simple: no imposed quota, no exclusivity, no entry fee. You can be a shopkeeper, freelancer, consultant, student, community manager or association leader — any profile with a network of SMEs, merchants or decision-makers qualifies.
| Step | Who acts | Typical 2026 time |
|---|---|---|
| You pass the lead | Partner | Day 0 |
| Qualification + quote | Kolonell | 24-72 h |
| Signature + client deposit | Client | 3-10 d |
| Site production | Kolonell | 5-15 d |
| Balance collected | Client | On delivery |
| Commission paid | Kolonell | Within 7 d of payment |
Commission rates by division
The rate depends on the service division sold. Larger tickets carry a lower percentage but a far higher absolute amount.
| Division | Sale commission | Recurring | Sample ticket | Real commission |
|---|---|---|---|---|
| Showcase | 15% | + 5% maintenance | 500,000 FCFA | 75,000 FCFA + recurring |
| E-commerce | 12% | + 5% maintenance | 2,000,000 FCFA | 240,000 FCFA |
| Marketplace | 10% | — | 5,000,000 FCFA | 500,000 FCFA |
| Institutional | 8% | — | 10,000,000 FCFA | 800,000 FCFA |
The 5% recurring on maintenance contracts (50,000 to 200,000 FCFA/month) is the showcase division's edge: it turns a one-off sale into a monthly annuity for as long as the client stays subscribed.
What a referral activity really earns
A partner who mostly sells showcase sites plays the volume game. A partner well connected to executives targets institutional deals: fewer of them, huge tickets. Most blend the two.
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| Monthly pace | Typical mix | Estimated one-off income | Cumulative recurring (12 mo) |
|---|---|---|---|
| 2 showcase sales | 2 × Growth | 150,000 FCFA | ~60,000 FCFA/mo |
| 4 showcase sales | Starter + Growth + Premium | 250,000-350,000 FCFA | ~120,000 FCFA/mo |
| 1 e-commerce/mo | Growth | 240,000 FCFA | + maintenance |
| 1 institutional/quarter | Standard | 800,000 FCFA/quarter | — |
These figures are a 2026 order of magnitude: they depend on the quality of your network and your lead conversion rate.
Mini case study
Fatou, a community manager in Dakar, runs social media for several merchants. In one month she recommends Kolonell to 4 clients: two Starter showcases (250,000 FCFA), one Growth (500,000 FCFA) and one Premium (1,200,000 FCFA).
Sale commission: (250,000 × 2 + 500,000 + 1,200,000) × 15% = 2,200,000 × 15% = 330,000 FCFA. All four take a maintenance plan at 75,000 FCFA/month: Fatou also earns 4 × 75,000 × 5% = 15,000 FCFA/month in recurring, for as long as they stay. Over a year, that single month brings her 330,000 + (15,000 × 12) = 510,000 FCFA.
FAQ
Do I need technical skills to be a partner? No. Kolonell handles all production. Your job is the introduction and understanding the need. Knowing your network well matters more than any technical skill.
When exactly am I paid? The commission is paid within 7 days of the client's actual payment, via Wave or Orange Money. On a project paid in two parts (deposit + balance), the commission follows the same pro-rata rhythm.
Does the 5% recurring really last for life? Yes, for as long as the client keeps their maintenance contract. With a maintenance retention of 80 to 90% per year in 2026, most of the recurring carries over year after year.
Can I combine showcase and institutional referrals? Absolutely. Each division applies its own rate (15%, 12%, 10%, 8%). The same partner can sell a showcase for 75,000 FCFA in commission and, in the same quarter, an institutional deal at 800,000 FCFA.
Is there a commission cap? No cap. The more qualified projects you pass, the more you earn. The best partners exceed 400,000 FCFA/month by combining showcase volume and cumulative recurring.
Let's talk about your project. Join the Kolonell referral program — 15% on showcase sites, 12% e-commerce, 10% marketplace, 8% institutional, plus 5% recurring maintenance, paid by mobile money within 7 days. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
