The verdict in three sentences
You know shopkeepers, restaurateurs or CEOs who need a website or an app, but you can't code or run a project? Becoming a referral partner lets you earn a commission simply by introducing those prospects to an agency that does the rest. At Kolonell in 2026, rates range from 8 to 15 % of the project value, with a recurring share on maintenance: a single e-commerce project can pay over 240,000 FCFA.
The Kolonell referral partner program
A referral partner doesn't sell and doesn't code: they open a door. They introduce a qualified contact, Kolonell takes over the demo, the quote and the delivery, and the partner earns a commission on signing. The table below details the 2026 rates by pillar.
| Pillar | Sales commission | Recurring commission | Typical ticket (FCFA) | Earnings per project |
|---|---|---|---|---|
| Showcase | 15 % | 5 % on maintenance | 500,000 | 75,000 + recurring |
| E-commerce | 12 % | 5 % on maintenance | 2,000,000 | 240,000 + recurring |
| Marketplace | 10 % | 5 % on maintenance | 5,000,000 | 500,000 + recurring |
| Institutional | 8 % | 5 % on maintenance | 10,000,000 | 800,000 + recurring |
The recurring share is the secret of durable income: as long as the client keeps their maintenance or hosting contract, the partner earns 5 % every month, with no extra effort.
Which partner profile does best
Some profiles naturally have a network aligned with digital needs. The table shows who brings which type of project.
| Profile | Natural network | Most likely pillar |
|---|---|---|
| Accountant / advisor | SMEs, merchants | Showcase, e-commerce |
| Field sales rep | Shops, restaurants | Showcase, e-commerce |
| B2B consultant | Companies, groups | Institutional |
| Entrepreneur / investor | Founders | Marketplace |
| Influencer / creator | Brands, boutiques | E-commerce |
No technical knowledge needed: you just recognize a need (a restaurant with no site, a shop with no online payment) and make the introduction. Kolonell provides the pitch materials and handles the entire technical relationship.
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Mini case study
Aminata is an accountant in Nairobi and works with about thirty SMEs. In 2026, she spots that three of her clients need an online presence: two shops (showcase) and a wholesaler who wants to sell online (Growth e-commerce).
She makes three introductions. The two 500,000 FCFA showcase sites pay her 2 x 75,000 = 150,000 FCFA. The 2,000,000 FCFA e-commerce project pays 240,000 FCFA. Total: 390,000 FCFA in commission for three introduction emails. If all three clients take a 60,000 FCFA/month maintenance contract, she also earns 5 % x 3 x 60,000 = 9,000 FCFA a month in recurring income, doing nothing more.
FAQ
How much can a single referred project pay? A Growth e-commerce at 2,000,000 FCFA pays 240,000 FCFA in commission at 12 %. An institutional project at 10,000,000 FCFA pays 800,000 FCFA at 8 %, plus the recurring share.
Do I need to know how to sell or code? No: the partner only makes the introduction. Kolonell handles the demo, the quote, the delivery and technical support. You earn the commission when the client signs.
How does the recurring commission work? You earn 5 % on maintenance and hosting contracts for as long as the client keeps them. Across a book of clients, that builds passive income month after month.
When and how am I paid? The sales commission is paid when the project is collected, via Wave or Orange Money. The recurring share is settled monthly on active contracts.
Is there an earnings cap or a limit on deals? No: the more qualified clients you bring, the more you earn. An active partner with a good network can stack several projects a month across the four pillars.
Let's talk about your project. Join the Kolonell referral partner program and start turning your address book into income from 2026. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
