The verdict in three sentences
If you know a restaurateur, a shopkeeper or a CEO who needs a website, you can earn 75,000 to 640,000 FCFA per closed deal simply by making the introduction. Kolonell's referral program pays 15 % on a showcase site, 12 % on e-commerce, 10 % on marketplace and 8 % on institutional, with no cap and no exclusivity. For a showcase site you also collect 5 % recurring every month on the maintenance contract, for as long as the client stays.
How the program works
The principle is deliberately simple: you spot a need in your network, you introduce the contact to us, and we handle the quote, the production and the follow-up. You write no code and front no budget. As soon as the client pays their deposit, your commission is calculated on the pre-tax sale amount.
Payment goes out within 15 days of the client's payment, via Wave or Orange Money, in Senegal as in Côte d'Ivoire. There is no earnings cap and you can bring in as many deals as you like, across all four poles.
| Pole | Sale commission | Recurring | 2026 sample deal | Your commission |
|---|---|---|---|---|
| Showcase | 15 % | 5 % / month | 500,000 FCFA | 75,000 FCFA |
| E-commerce | 12 % | — | 2,000,000 FCFA | 240,000 FCFA |
| Marketplace | 10 % | — | 5,000,000 FCFA | 500,000 FCFA |
| Institutional | 8 % | — | 8,000,000 FCFA | 640,000 FCFA |
The showcase recurring share is worth pausing on: on a 50,000 FCFA/month maintenance plan, your 5 % is 2,500 FCFA/month, or 30,000 FCFA over twelve months, paid without you doing anything more.
How much can you really earn
The strength of the model is compounding. An active partner who closes two deals a month builds real net income fast, especially by mixing volume showcase sites with the occasional e-commerce deal.
| Monthly scenario | Deals closed | One-off commissions | Recurring by month 6 |
|---|---|---|---|
| Cautious beginner | 1 showcase | 75,000 FCFA | ~7,500 FCFA/month |
| Steady | 2 showcase | 150,000 FCFA | ~15,000 FCFA/month |
| Mixed | 1 showcase + 1 e-commerce | 315,000 FCFA | ~2,500 FCFA/month |
| Ambitious | 2 e-commerce + 1 showcase | 555,000 FCFA | ~2,500 FCFA/month |
At a "steady" pace (2 showcase sites/month for 6 months) you accumulate 900,000 FCFA in one-off commissions plus a recurring stream that grows every month to top 15,000 FCFA/month by month 6. That is serious side income for a field salesperson, a consultant, or a well-connected student.
Who succeeds as a referral partner
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The best profiles are not developers. They are people with a local address book: agency managers, accountants who deal with SMEs, admins of shopkeeper WhatsApp groups, community managers, or simply someone active in their town. One good introduction beats a hundred cold messages. Our advice: target showcase sites first — faster to close and easier to produce — then move up to e-commerce once trust is established. A serious partner turns roughly one introduction in three into a signed deal.
Mini case study
Fatou, a client officer at a microfinance branch in Thiès, meets shopkeepers every week who complain about being invisible online. In 2026 she introduces 3 clients over one quarter: two showcase sites (500,000 FCFA each) and one e-commerce store (2,000,000 FCFA).
Her math: (2 × 75,000) + 240,000 = 390,000 FCFA in one-off commissions over three months. Adding the recurring from the two showcase sites (2 × 2,500 = 5,000 FCFA/month), she builds passive income reaching 60,000 FCFA over the year from maintenance alone. Fatou produced nothing: she just opened her address book.
FAQ
Do I need technical skills to be a referral partner? No, none. You make the introduction, Kolonell handles 100 % of production. Your only job is to qualify the need and pass on the contact, which takes under 15 minutes per deal.
When exactly do I get paid? Within 15 days of the client's deposit payment, by Wave or Orange Money. If the client pays in two installments, your commission can be released in two proportional tranches.
Is there a cap or exclusivity? No earnings cap and no exclusivity. You can bring in as many deals as you want and keep your main activity running in parallel.
How long does the 5 % recurring last? As long as the client keeps their maintenance contract. On a showcase site at 50,000 FCFA/month, that is 2,500 FCFA/month flowing for as long as Kolonell maintains the site.
How do I know if a contact is eligible? Any need for a showcase site, online store, marketplace or institutional site is eligible. When in doubt, send us the profile: we confirm within 24 hours whether the deal fits the program.
Join the Kolonell referral partner program. One introduction, a commission of 15 % down to 8 % depending on the pole, plus 5 % recurring on showcase sites — no cap and paid within 15 days. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
