The verdict in three sentences
A B2B pro ordering platform costs between 9,000,000 and 28,000,000 FCFA in 2026, for 8 to 14 weeks, depending on the depth of stock/ERP integration and the number of pricing segments. The local challenge is twofold: segment-based reseller pricing and reliable ordering on 3G or even offline, where a foreign packaged solution is poorly suited. The immediate gain is a 60% reduction in order-entry errors and an expected ROI in 10 to 14 months.
The quote line items in FCFA
Here is the 2026 order of magnitude for a distributor serving 80 to 400 resellers.
| Quote line item | 2026 range (FCFA) | Comment |
|---|---|---|
| Scoping + mockups | 1,200,000 - 2,800,000 | Reseller journey, mobile-first |
| Catalogue + search | 1,800,000 - 4,500,000 | SKUs, photos, availability |
| Segment-based pricing | 2,000,000 - 5,000,000 | Wholesale / retail / zone |
| Credit terms + deferred payment | 1,500,000 - 3,500,000 | Credit cap, block, dunning |
| Offline / 3G mode | 1,500,000 - 3,800,000 | Offline entry, deferred sync |
| Stock / ERP integration | 2,500,000 - 6,500,000 | Sync products, prices, orders |
| QA + training + go-live | 1,000,000 - 2,500,000 | Field testing, data migration |
A Starter core (catalogue + segment pricing + ordering) sits around 9,000,000 FCFA. The full project with credit terms, offline mode and ERP reaches 24,000,000 to 28,000,000 FCFA.
Why packaged solutions often fail in local B2B
International packaged platforms assume a stable connection, card payment and B2C logic. Distribution B2B in this market works differently.
| Local need | Packaged platform | Adapted custom |
|---|---|---|
| Segment-based reseller pricing | limited | native, unlimited |
| Credit terms / deferred payment | rare | native |
| Ordering on 3G / offline | unhandled | designed for it |
| Mobile Money payment | fragile plugin | integrated (Wave, OM) |
| Local hosting + support | remote | close, responsive |
| FCFA currency / language | workaround | native |
Custom is not a luxury: it is the condition for resellers to actually use the tool in the field.
Mini case study
Mr Nkeng, director of a fast-moving consumer goods distributor in Dubai, manages 240 resellers. His call agents enter 3,200 orders/month, with ~7% price or quantity errors, each error costing on average 4,500 FCFA (credit note, redelivery, dispute), i.e. ~1,008,000 FCFA/month in losses.
The portal brings errors down to ~2.8%: a ~604,000 FCFA/month saving, or ~7.2M FCFA/year. For an 18,000,000 FCFA investment and 700,000 FCFA/month maintenance, ROI on error reduction alone lands around 12-14 months, before the team productivity gain.
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FAQ
How much does a B2B ordering platform cost?
Between 9,000,000 and 28,000,000 FCFA in 2026, depending on stock/ERP integration, number of pricing segments and offline mode.
Does ordering work on a 3G connection?
Yes. We design a lightweight mode and offline entry with deferred synchronisation, essential for resellers in areas with unstable networks.
Can Mobile Money payment be integrated?
Yes, Wave and Orange Money are integrated natively, with credit terms and deferred payment for trusted resellers.
What maintenance budget?
Between 400,000 and 900,000 FCFA/month depending on traffic and changes, covering hosting, security and fixes.
How long until the platform pays back?
An estimate of 10 to 14 months, driven by the 60% reduction in order-entry errors and time saved by teams.
Let's scope your project. Tell us about your reseller network, pricing segments and ERP: we'll quote a Starter or full B2B ordering platform in FCFA. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
