The verdict in three sentences
For a B2B distributor in Amsterdam, redesigning a site with a browsable catalogue (500 to 2,000 SKUs) and online quote request costs between 10,000 and 24,000 EUR in 2026. The decisive line item is the ERP connector (3,300 to 7,700 EUR) that syncs stock and prices: without it the catalogue quickly goes stale. Measurable business goal: 40% less handling time for sales requests thanks to the structured quote form.
What the redesign quote covers
A distributor site is not a brochure: it is a sales pre-qualification tool. The catalogue guides, the quote form structures the request, the ERP guarantees data freshness. Typical 2026 breakdown.
| Line item | 2026 range (EUR) | Detail |
|---|---|---|
| Audit + catalogue architecture | 1,700 - 3,300 | Categorisation, filters |
| UI/UX design + product sheets | 3,300 - 6,600 | Mockups, templates |
| Catalogue (500-2,000 SKUs) | 2,200 - 5,500 | Import, structuring |
| ERP connector (stock, prices) | 3,300 - 7,700 | API, synchronisation |
| Quote form + workflow | 1,700 - 3,900 | Qualification, routing |
| QA + SEO + go-live | 1,700 - 3,900 | Tests, ranking |
| B2B redesign total | 13,900 - 30,900 | 9-13 wk |
The smart quote form is the heart of the ROI: by capturing SKUs, quantities and desired lead times, it lets the sales team respond faster and prioritise high-potential requests. This is where the 40% handling-time reduction plays out.
ERP integration: the real differentiator
Syncing the site with the ERP (Exact, Sage, SAP Business One) avoids price and availability errors. Comparison between a static catalogue and a connected one.
| Criterion | Static catalogue | ERP-connected catalogue |
|---|---|---|
| Extra upfront cost | 0 EUR | 3,300 - 7,700 EUR |
| Price freshness | Manual, risky | Real time |
| Stock availability shown | No | Yes |
| Quote errors | Frequent | Rare |
| Catalogue update time | High | Automated |
| Effect on client trust | Low | Strong |
For a distributor with moving prices (raw materials, supplier promotions), the ERP connector pays off quickly: fewer invoicing errors, fewer sales back-and-forths, more credibility.
Mini case study
Karim, managing director of a 24-employee industrial supplies distributor in Amsterdam, redesigns his site at 18,500 EUR with an ERP connector at 5,500 EUR and 350 EUR/month maintenance. His team handles 90 quote requests/month, each taking on average 25 minutes of entry and verification. With 40% less handling time thanks to the structured form and up-to-date ERP data, he saves ~15 hours/month, i.e. 180 hours/year; at 40 EUR/loaded hour that is 7,200 EUR/year saved, not counting deals won faster.
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FAQ
How much does a B2B distributor website redesign cost in Amsterdam?
Between 10,000 and 24,000 EUR in 2026 depending on catalogue size and ERP integration. A mid-sized distributor lands around 16,000 to 19,000 EUR.
Is the ERP connector essential?
As soon as prices or stock move often, yes. It costs 3,300 to 7,700 EUR but eliminates quote errors and automates updates.
How many SKUs can the catalogue handle?
From 500 to 2,000 SKUs comfortably in 2026, with filters and search. Beyond that you move to a dedicated e-commerce architecture.
What gain to expect from the online quote form?
Around 40% less request-handling time, because information arrives structured and pre-qualified for the sales team.
What timeline and maintenance?
9 to 13 weeks of project work and 220 to 440 EUR/month maintenance in 2026, including keeping the ERP connector and evolutions running.
Let's scope your project. Send us your catalogue size, your ERP and an indicative budget and we will frame a redesign that speeds up your quotes. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
