The verdict in three sentences
For an architecture firm, the website's first job is to get on shortlists: a public owner or a private developer checks references, delivered floor areas and the team before inviting a firm to bid. The two decisive tools are project sheets by building type (housing, healthcare, education, offices) and an auto-generated PDF portfolio to attach to qualification submissions. With Kolonell, the project sits between 800,000 and 3,500,000 FCFA (1,220 to 5,340 EUR) depending on the Starter, Growth or Premium tier, delivered in 6 to 8 weeks.
What a client checks before inviting you
In Montreal, a school service centre launching a call for qualifications, a hospital foundation planning an extension or a developer preparing a condo project in Griffintown read the same way. They look for comparable projects by type and size, completion year, construction cost, the firm's exact role (design, full services, site supervision) and the names of the licensed architect and engineering partners. Quebec public procurement often goes through SEAO with qualification-based selection, so references weigh more than price.
A typical architect website, with full-screen images but no data, answers none of these questions. The site must pair aesthetics with a technical sheet structure. Fees in Quebec usually range from 6 to 12% of construction cost, so a single won mandate easily justifies the investment.
| Project type (2026 ballpark, Montreal) | Construction cost | Fees at 6 to 12% | Mandate length |
|---|---|---|---|
| High-end custom home | 1.5 to 4 M CAD | 90,000 to 480,000 CAD | 12 to 18 months |
| Six-storey office building | 25 to 60 M CAD | 1.5 to 7 M CAD | 24 to 36 months |
| Community health clinic | 8 to 20 M CAD | 0.5 to 2.4 M CAD | 18 to 24 months |
| 12-classroom primary school | 15 to 35 M CAD | 0.9 to 4.2 M CAD | 18 to 30 months |
| 40-unit residential building | 15 to 30 M CAD | 0.9 to 3.6 M CAD | 24 to 36 months |
| Heritage building renovation | 3 to 15 M CAD | 0.2 to 1.8 M CAD | 12 to 24 months |
The table makes the point: the website costs a fraction of the fees on one average project. The Brazzaville case in the French version follows the same logic with fees of 6 to 10% on projects from 100 million to 5 billion FCFA.
The structure that converts: project sheets and PDF portfolio
Each project gets a standard sheet: building type, client (with consent), floor area, construction cost, year, mandate scope, concept plans, construction and completed photos. The firm's 30 projects can be filtered by type, city and status (completed, under construction, competition). A client finds three comparable references in two clicks.
The auto-generated PDF portfolio is the time saver. The team selects 8 healthcare projects and the project team, and the site produces a branded, laid-out document ready for a qualification submission. That work used to take a designer up to two days per bid.
| Feature | Starter | Growth | Premium |
|---|---|---|---|
| Studio, team and contact pages | Yes | Yes | Yes |
| Standard project sheets | Up to 12 | Up to 30 | Unlimited |
| Filters by type, city, status | Type only | Yes | Yes |
| High-definition plans and galleries, optimised for mobile | Yes | Yes | Yes |
| Auto-generated PDF portfolio | No | No | Yes |
| News, competitions, publications | No | Yes | Yes |
| Animations and scripted project walkthroughs | No | No | Yes |
Kolonell grid: Starter 800,000 to 1,200,000 FCFA (1,220 to 1,830 EUR), Growth 1,200,000 to 2,000,000 FCFA (1,830 to 3,050 EUR), Premium 2,000,000 to 3,500,000 FCFA (3,050 to 5,340 EUR). Maintenance runs at 35,000, 75,000 or 120,000 FCFA per month (53, 114 or 183 EUR). Languages are set in the quote, which matters in Quebec where French content is required by Bill 96.
A 6 to 8 week schedule and watch points
Weeks 1 and 2: collection of the 30 project files, photo rights checks and client consent. Weeks 3 and 4: mock-ups and the project sheet template. Weeks 5 and 6: build, project entry, PDF template. Weeks 7 and 8: mobile testing, SEO on "architecture firm Montreal" and "architecte institutionnel Québec", launch.
Watch point: images. 20 MB plans drive visitors away on mobile. Every image is compressed to WebP or AVIF and lazy-loaded, with no visible quality loss.
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Mini case study
Julie Gagnon, partner in a 14-person practice in Montreal, answers 10 calls for qualifications a year and wins 2. She chooses the Premium tier at 3,200,000 FCFA, about 4,880 EUR, for the PDF portfolio. If the site and portfolio get her shortlisted and selected once more per year on a 12 M CAD clinic at 8% fees, the gain is 960,000 CAD in fees. The site represents well under 1% of that single mandate. The automatic portfolio also saves 2 designer days per submission, 20 days a year.
FAQ
Can we publish projects built for public clients?
Usually yes, with the client's consent and without sensitive construction documents. For security-sensitive buildings, stick to exterior photos and general data.
Should construction cost appear on each sheet?
A range is enough, for example 8 to 20 M CAD. It lets the client verify you have delivered projects of comparable size.
Does the PDF portfolio replace the qualification submission?
No, it replaces the references and team section, often 10 to 20 pages. Administrative documents are still provided separately.
How many projects should go live at launch?
Around fifteen well-documented projects beat 40 empty sheets. The firm can complete up to 30 projects within the following 3 months.
Do private developers really look at the website?
Yes, most check it before the first meeting. A slow or dated site can rule a firm out before any conversation.
Let's scope your project. Tell us how many projects you want to present and which building types you target, and we will define the scope and a 6 to 8 week schedule. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
