The verdict in three sentences
For a 70-person aerospace machining supplier near Amsterdam, the three options cost roughly €10,000 to €14,000 (freelancer), €14,000 to €22,000 (Webflow studio) and €20,000 to €35,000 (agency) as a 2026 ballpark, with 6 to 12 weeks of delivery. The deciding factor is continuity: a tier-1 buyer judges your seriousness on a site that is current, fast and consistent with your AS9100 / EN 9100 certification. A freelancer suits a simple, stable site, a no-code studio suits an in-house marketing team, and an agency suits a site that must connect to your ERP, recruitment and security audits.
What an aerospace supplier actually buys
A precision machining shop does not sell online, it gets qualified. Buyers at Airbus, GKN Fokker or other tier-1s check the site before a first audit for four things: machine park (5-axis centres, working envelopes in mm), materials (titanium, Inconel, aerospace aluminium), certifications (EN 9100, Nadcap for special processes) and sector references. The site also has to hire: in the Netherlands, CNC programmers are scarce, and the careers page often drives 30% of traffic. The site normally runs in Dutch and English.
| Supplier | 2026 budget ex VAT | Timeline | Annual running cost | Code ownership |
|---|---|---|---|---|
| WordPress freelancer | €10,000 to €14,000 | 6 to 8 weeks | €800 to €1,800 | Yes if written into the contract |
| Webflow studio | €14,000 to €22,000 | 6 to 10 weeks | About €400 Webflow plan plus €1,500 to €3,000 support | Partial export, CMS not portable |
| Web agency | €20,000 to €35,000 | 8 to 12 weeks | €2,000 to €5,000 maintenance | Yes, code and documentation |
| Agency plus ERP or ATS integration | €30,000 to €45,000 | 10 to 14 weeks | €4,000 to €7,000 | Yes |
| In-house template | €1,500 to €4,000 | Variable | €400 to €900 | Yes, but no support |
The risks behind each option
The purchase price tells you nothing about three-year risk, and that is what costs an industrial SME whose website is rarely top of the managing director's list.
| Risk | Freelancer | Webflow studio | Agency |
|---|---|---|---|
| Supplier unavailable | High (one person) | Medium | Low |
| Platform lock-in | Low | High (Webflow, USD pricing) | Low with a standard CMS |
| Security and updates | Depends on contract | Handled by Webflow | Contractual |
| Quality of English copy | Often machine translated | Medium | Native review possible |
| Customer cybersecurity questionnaires | Rarely documented | Partial | Documented on request |
| Scalability (configurator, supplier portal) | Limited | Limited | Good |
The often forgotten point is cybersecurity. Aerospace primes increasingly ask suppliers to evidence basic digital hygiene, and NIS2 has raised the bar across EU supply chains. An unpatched WordPress site is a classic entry point. Whoever you choose, the contract must cover monthly updates, backups and an incident contact.
On code ownership, Webflow lets you export HTML and CSS, but not the CMS or forms. If you leave the platform in four years, part of the site must be rebuilt. With a freelancer, IP transfer is only automatic if it is written in the quote.
How to choose in practice
Three questions settle most cases. Do you have someone in-house who can publish a news item or job ad every month? If yes, a no-code studio makes sense. Must the site talk to software (ERP for capacities, ATS for applications, CRM for quote requests)? If yes, an agency is almost unavoidable. Will the site stay stable for three years at 15 to 20 pages? If yes, an established freelancer with a written maintenance contract is enough.
In every case, ask for a structured capabilities page (machines, tolerances, materials), English copy reviewed by a native speaker, mobile load times under 2 seconds and a quote form that accepts drawings through secure upload.
Mini case study
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Pieter, managing director of a 70-person EN 9100 machining shop near Amsterdam, compares three offers over three years. Freelancer: €12,000 plus €1,400 a year, €16,200 in total. Webflow studio: €18,000 plus €400 subscription and €2,200 support a year, €25,800. Agency: €28,000 plus €3,000 a year, €37,000. The gap between freelancer and agency is €20,800 over three years. Pieter then sizes the upside: one new tier-1 customer is worth €500,000 of annual revenue at an 8% margin, €40,000 of margin per year. Faster hiring of two CNC programmers through the careers page avoids about 3 months of external subcontracting at €7,000 a month. He picks the agency, because his ERP must feed the capabilities page and quote requests must land in his CRM.
FAQ
Can a freelancer handle a technical bilingual site?
Yes for the build, but technical translation needs a specialist review. Expect €0.12 to €0.22 per word for professional aerospace translation, roughly €1,000 to €1,800 for 8,000 words.
Is Webflow suitable for industry?
For a visual showcase site updated by marketing, yes. The CMS plan costs around €400 a year, and ERP integrations remain limited.
Should we show our EN 9100 certificate online?
Yes, with certificate number, registrar and expiry date. It is one of the first things a buyer checks, often before the first call.
What timeline should we expect?
About 6 to 8 weeks for a 15-page freelancer site, 8 to 12 weeks for an agency, plus 2 to 3 weeks if shop-floor photos and copy are not ready.
How do we secure code ownership?
Require an IP assignment clause, hosting and domain accounts in your company's name, and a full backup delivered at acceptance.
See also our guide to managed website hosting with SLA in New York and our showcase websites service.
Let's scope your project. We frame the capabilities pages, the English version and the integrations you actually need before pricing your site. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
