The verdict in three sentences
In 2026, a 5-page showcase site for an accounting firm in Dublin costs between EUR 4,500 and 9,000. The secure client portal (option at +EUR 5,000) turns the site into a relationship tool, not just a brochure. What captures SME owners is a useful tax blog and a newsletter that sustains perceived expertise year-round.
What an accounting firm website costs
An accountant targets SME owners: the site must reassure, inform and convert without jargon. Here are the 2026 ranges (order of magnitude, Dublin agency pricing).
| Line item | 2026 range (EUR) | Note |
|---|---|---|
| Discovery + IA | 700 - 1,500 | Messaging, pages, journeys |
| UI design (5 pages) | 1,200 - 2,800 | Desktop + mobile mockups |
| Build + CMS | 1,200 - 2,500 | Self-serve editor |
| Tax blog + newsletter | 800 - 1,800 | Templates, sign-up, GDPR |
| Local SEO Dublin | 600 - 1,400 | Keywords, Google profile |
| Total showcase | 4,500 - 9,000 | Without client portal |
| Secure client portal (option) | +5,000 | Document upload, messaging |
Recurring costs stay light for a showcase site, higher with a client portal.
| Recurring item | 2026 cost | Note |
|---|---|---|
| Hosting | EUR 35/month | EU, GDPR |
| Supplier day rate | EUR 450 - 650 | Ad-hoc tweaks |
| Newsletter tool | EUR 20 - 60/month | By contact volume |
| Portal maintenance | EUR 100 - 250/month | If option chosen |
| Tax content SEO | EUR 400 - 800/month | Acquisition option |
Owned site or accountant directory
Many firms settle for a directory listing. Let's compare both over time.
| Criterion | Pro directory | Owned site |
|---|---|---|
| Year 1 cost | EUR 300 - 900/year | EUR 4,500 - 9,000 |
| Differentiation | Low | High |
| Lead capture | Shared | Exclusive |
| Local SEO | None (goes to directory) | Cumulative |
| Client portal | No | Yes (option) |
| Brand control | None | Total |
The directory costs less in year one but builds no asset: traffic benefits the platform. An owned site compounds local SEO and enables a differentiating client portal.
Mini case study
Emma, partner at a 6-person accounting firm in Dublin, invests EUR 7,500 in a showcase site with a tax blog, then EUR 5,000 for a secure client portal 4 months later. Over 8 months, the tax blog generates 14 enquiries from SME owners, 5 of whom become clients (average fees EUR 3,600/year). With hosting at EUR 35/month and portal maintenance at EUR 180/month, the site turns profitable by the third signed client.
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FAQ
Does an accounting firm really need a site?
Yes: SME owners compare online before choosing an accountant. An owned site with a tax blog captures those searches, where a directory listing is buried.
Is the secure client portal worth its EUR 5,000?
It is justified if you want to streamline document exchange and differentiate. Also budget EUR 100 to 250/month for maintenance.
What does a tax blog bring?
It is the main local SEO lever: useful articles (VAT, payroll, company setup) rank the firm on owner searches and generate qualified enquiries.
What is the delivery timeline?
Between 4 and 8 weeks for a 5-page showcase with blog, discovery included. The client portal adds 3 to 5 weeks.
Do we need special hosting for client data?
EU hosting (around EUR 35/month) is recommended for GDPR, especially with a portal handling accounting documents.
Let's scope your project. 5-page showcase site, tax blog, newsletter and secure client portal for a Dublin accounting firm: indicative budget EUR 4,500-9,000 (+EUR 5,000 portal), timeline 4-8 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
